I know it's Spring and we're supposed to embrace light colors, but the reality is that some days call for darkness. And when those days come around, you don't want to be caught in faded hues. It implies that you don't take good care of your precious clothes. Gasp!
To learn how to keep your dark hues from fading, read more
Once only sold in Europe, Fewa Black Magic ($11) has come overseas to help us with our fading dilemmas. It's formulated to intensify dark colors, so your favorite black jeans don't have to turn grey. Just be careful not to accidentally throw in any whites. I don't want to know what the result of that would be.
Dolce & Gabbana
Mon Showroom
Minnetonka
Oooo I really need this.
1Thanks for the news.
If I decide to try a Fewa-dye on anything I will let you know how it turns out.
2I live in black ALL YEAR LONG so this is a great product for me.. Thanks!
3I second Rnicolew.
Now, to find the intensifying washing solution thingie..
4Great tip!!
5They also have woolite dark.
6cool! black is totally my fashion staple!
7i need this. my favorite pair of dark denim are now a less-fabulous medium blue. boo.
8hey! i have this picture up on my wall! it's been in a magazine before uhuhu
9woolite dark is also a great alternative
10i buy this in Lithuania and have to drag it to London, cause there's no such thing there or I haven;t found it yet. BTW you can wash your whites in this too, it doesn't dye DUH, it just keeps the colour in place.
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