Lindsay Lohan has just been chosen as the new face of Italian brand Fornarina. With Lindsay on their side, the company has big plans to push its brand worldwide with flagship stores in London, Paris, and New York.
Scott Ronaldson, managing director of Fornari Retail, explains their reasoning for choosing the controversial celebrity stating, "Lindsay is that very self-confident, dynamic woman, she's got a lot of attitude. That's what we're hoping our customer will aspire to." Lohan, wearing Fornarina here, has also expressed interest in designing accessories for the brand. Really?
CAFe'NOIR
Milano
Princesse Tam-Tam
I'm ok with her wearing Fornarina, but I really hope they won't take her up on the design thing.
1I guess she won't have time to design her leggings anymore since she'll be so busy designing jewelery. DARN!
2I don't think I'd buy anything designed by her...not a fan.
3No thanks...
4i'm so over her
5The ugliest top. Ever!
6Man how the mighty have fallen! What happened to this chick? She looks so old and tired!
7She looks great here!
8maybe "Ragazza Fornarina"
9This is a HUGE step Down for them.
10Shocked & disappointed in Fornarina...I have the most amaaaaazing coat I saved up to get from them a few years back. It's always been one of my favorites, but I lose respect for the brand having Lohan as their spokeswoman. She's NEVER stylish looking. I swear! She always looks tired, trashed, stuck up and way out of style. Next.
11Fornarina has been trying to make it in USA, but so far no success! I do really love their shoes! Very chic and different! Choosing Lohan to be their spokeswoman may caught people eyes and be more aware about the brand, but will it make people buy it? that's another story...
12if that top is "Fornarina" ... I'll pass..
can we say FUGLY?
13I love Fornarina!! And really I don't think LL is a good choice. Moreover the girls that are on the Fornarina catalogues are just the opposite of Lindsay Lohan. Lindsay Lohan designer of Fornarina garments?? Nooo, please, nooo!
14Um, doesn't most of her self-confident dynamism come from vodka and 8 balls?
15The day I "aspire" to be like Lohan, somebody had better punch me right in the face.
16Chic? Think that in Italy Fornarina s often judge as vulgar for vulgar teenager..so no surprise if they choosed LL to me.
17ugh
18ugh bad choice for them...i can't imagine anyone wanting lindsay to endorse a brand.
this girl is over, she can't even get real work anymore.
19@@ I am so over her
20That top/dress/whatever is an absolute monstrosity! I'm not a fan of that brand anyway but I would think that any brand resorting to using a washed up media wh*re (if she wants to be called an actress she should try acting sometime) has to have hit the bottom of the barrel.
21oh, ok
22lindsay lohan was never cool anyway.
23I used to wear lots of fornarina in my early teens, but then I thought the brand became overpriced and the fabrics started to lose quality. Now, this... I could picture the ads with super blond Lindsey wearing gold leotards and something that may look like a bluemarine or a Miss Sixty Knock Off.
24Ha! Ha! This is funny. She is desperate for work! Do you think she really likes Fornarina??This is my first time seeing her wear this brand. She needed any job badly.
25Ugh... no way.
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