There's nothing more beautiful than a redhead in dusty pink. And who better to portray the frilly girliness that is Donna Karan's Resort '09 line than model Karen Elson? "Karen has this paleness of skin, this white skin that was so delicious," the designer said. "There is a little bit of decadence and glamour, but at the same time honesty to it." This is the designer's first-ever resort ad campaign, and she's done a fine job. Starting from the soothing color palette to the delicate fabrics and Karen's nonchalant posing, it's quite memorable. What do you think about these boudoir-inspired ads shot by Michael Thomas?
Herve Leger
Goldmajor
COUTURE COUTURE
Hard for me to say, this ad is clearly targeting an audience that isn't me, but probably the right audience that can afford to buy designer resort wear.
1I love Karen!!
2Love...they're fabulous!
3love, even though they don't seem that special at first glance - gorgoeus model though with a gorgeous hair color, and I love how luxurious and soft the cloth looks...
4I love everything about it! The pink looks comforting almost soothing and the model is gorgeous!
5i feel like resort is kind of like the 'red headed step child' (no pun intended here) because we all know that the mid-season collection exists and is very profitable for designers yet there aren't usually noticeable campaigns to promote it. i think that this is a great step in the right direction for DK to show that she's really trying to stay relevant and in the face of consumers.
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