I'm just not impressed with what I've seen so far. I wish we had the stores in the U.S. I don't like to have to deal with currency exchange rate/higher shipping costs.

I like the black dress, but the rest? No so much.

The ridiculous part is that the models look like normal, healthy-weight women, not "plus sized." I agree with SweetFirefly though, not impressed with the collection.

Florida Snow, I COMPLETELY agree. I was looking at the model in that first picture and I was shocked to see "plus-sized" in the title. My body looks similar to that.

i had a simular reaction, ruins the whole plus size idea for me

actually the model does look plus-size. jessica biel is normal weight. the model is thicker than her so plus sized sounds right to me. she's not obese if that's what you guys were expecting. i agree that she looks healthy and great but she's a little bigger than the ideal normal weight

Gaaaag. I hate all of it. And excuse me but that model is not plus sized.

I disagree, breakbrooklyn. I think this model is big by high fashion model standards, but by our definition of "plus-sized" in the real world, she is not even close. In modeling, if you're bigger than an 8, you're "plus" which is pretty thin and absolutely healthy-looking for someone who is probably taller than 5'9" like this model!

Clearly this designer doesn't get the point of Plus Size design. When dealing with a "Plus" size, the (design) key should be to "Minus" the size factor. I was a Plus Size for many years, and perpetually frustrated by the continual use of horizontal stripes, large scale floral and abstract patterns, bright neon colors, and thin, clingy materials regularly used in creating cloths and "fashion" looks for us Plus Size gals! basically they are designing for slim to average sized women, and +ing the yardage. :/

Hate2paint you said it perfectly!

Such bias in the language. Healthy comes in many shapes and sizes. The truth is that moderately plump can be very healthy. "Normal" is not only thin. The average woman is a size 14. We need to stop letting media define reality for us. (And that goes for pharma's weight scare studies which are marketing, not science.) As for the clothes, I'll pass.

If you know anything about Beth Ditto, you'd know she's NOT trying to hide her plus-sized figure... she's trying to flaunt it. She is to big girls what Twiggy was to, well, twigs. She loves to wear loud patterns and bright colors and this line is for other plus-sized women who think like her.

I've always been borderline plus-sized and squeezed myself into regular sized clothes because plus-sized clothes are UGLY! Maybe they "minimized" better but they did not show my personality.