Look at those big baby blues! That's all I can think when I see this Fall Christian Lacroix campaign, shot by Terry Richardson. Vlada Roslyakova's eyes just pop - and then after the eyes, I look at the bright blue background. Finally, my eyes focus on the clothes, which, once noticed, have some beautiful detailing going on. The brocade in the left photo is so rich, and the collar in the right photo is so lush.

But I'm not sure that's the order of focus you want for your advertising campaign - especially if you're trying to sell clothes, not blue eyes or blue backgrounds. (I guess it does tie in with the collection though as the runway show had the models against a blue background, walking on a blue floor.) What do you think - what do your eyes focus on first?

















adidas by Stella McCartney
Cartier
Givenchy
Eye candy.
1Now really, Who in their right mind would wear this.... What the hell is it?
2umm
3i know miss sixty isn't a huge couture brand
but this did copy miss sixty's spring summer 2007 catalogue
check it out..
go to the nearest miss sixty and pick one up
this is bullsh*t.
One thing I love about Lacroix is not really the clothes --it's a visual delight---a showcase of art and just because Lacroix can pull it off without trying too hard to be taken seriously
4i think the ads are really pretty...my eyes definitely go to the hair and face first which probably isn't the point since it's a clothing ad
5I didn't notice the clothes...
6I love the eyes "o""o"
7i love this rapunzel look...
8Beautiful!
9Love the ad, but it dosent bring attention to her designs.
10her eyes are gorgeous though, that photographer would be dumb to not play those up a bit!
11oooh i love it ;]
12Lacroix is simply a genius, and a true mastermind, his designs are amazing, and out of this world...It takes numerous workers to do all the wonderful beading and innovation... even though you might ficus on the model more than the clothes in this ad, Lacroix is with no doubt such an innovative designer!
13Wow the first thing I noticed is the hair. It's fantastic.
14I like the ad and the first thing I noticed was the hair and then the clothes. I didn't even notice the eyes until I read the blog.
15love the photography, just not as an advertisment
16I LOVE IT!!
17Love these ads!
They're fantastic and fun to look at!
18nice ads..
19nice ads for brand loyalty but not for selling that particular pattern/dress... you just can't see it. But it does give a good fun image of the brand...
20Post New Comment
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