Erin Fetherston's Target collection [1] isn't supposed to hit stores until November 18, but in true Target form, some pieces are already available online [2], including the dress at left and a cute ivory cocoon coat.
This collection has been polarizing — either you Love It or Hate It [3] — because of its super girly-girl feel. The peter pan collars, heart bags, and minidresses were all showcased during a (too) long introductory commercial that you probably caught if you watched The Hills last night [4].
Have a good long gaze at the collection below, and then spill: will you be hitting the Erin Fetherston racks at Target?
To see what's up for grabs,
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Source [5]