J. Crew's lesser-known and more affordable sister, Madewell, now has its own website, Madewell1937.com. There is no e-commerce yet, but the goods featured include a pretty jeweled necklace, a Fab plaid scarf, and a cute wool beret.

Be sure to check it out, and if you happen to live in New York, Madewell just opened a holiday pop-up shop at 532 Broadway — more details are on the site. In the meantime, the rest of us can peruse to get a taste of Madewell.

















Penhaligon
Gianvito Rossi
Casa
I love Madewell! I shop there in Los Angeles and there is one in Las Vegas too!
1I'd kill for having something similar in Europe.
2I wonder how long it will take for them to head up north to us here in Canada? Even international shipping would make me happy.
3Never been much of a J Crew fan...
4Thanks for letting me know this even existed. They just opened up a store in SOHO. I'm soooo there!
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