In-your-face, vulgar sexuality is nothing new to advertising (hello, Dolce & Gabbana?), but when a usually demure designer gets in on the raunchy action, it takes you by surprise. The Armani Jeans Spring/Summer '08 ads with Julia Stegner and Evandro Soldati are definitely hot, hot, hot. Maybe they look more-so when compared to the Armani PrivéSpring 2008 couture collection. I'm not usually conservative when it comes to fashion ads, but these may have taken sexy a step too far. I feel like I've barged in on a hot and heavy makeout session. What do you think?
Source
Marlies Dekkers
Irregular Choice
Beyond The Valley
Same 'ol.
1Whatever...they're not offensive to me, but they're not really interesting, either.
2pretty boring for trying to hard to be sexy.
3** so
4Reminds me of those Abercrombie & Fitch posters lol. My bf has an A&F poster with a similar pose in our studyroom right now haha.
5I like 'em!!
6I don't really care one way or another about these.
7Evandro is very hot so I am not complaining.
8*yawn*
9allright grab onto eachother, okay, no grab her a$$ yes yes put your most painful face on, yes freeze, show me the sexy, look at me like i am food.
10Nothing new and exciting...
11This looks like every other ad campaign. Im pretty sure Anna Nicole did an ad for Guess back in the 90s that looked just like this. Theres nothing raunchy here, theres nothing NEW here. We saw more nastyiness in Paris Hiltons Carls Junior ad.
12Tacky.
13oh and the pose in that first picture is ridiculous. Me and my BF always stand like that when we are going at it.
14The images don't offend me, but the idea and the aesthetic of the campaign are disappointing. Way to cheapen the brand. I wouldn't have been able to tell these apart from an Abercrombie ad without already knowing they were for Armani.
15allourregrets, you beat me to it. I was going to say it looks like a nearly exact rip-off of the Guess ads in the 90's, right down to the specific poses.
16armani jeans are awesome... they fit incredibly well
17love it~
kind of boring...
18Nothing offends me so.... These ads are steamy looking but I don't love them.
19so hot!
20Steamy!
21uhhhhhhhhhh i hate ads like this.
22the fashion is where? unless this is an ad for her boobs, i really don't see much fashion.
i hate seeing people make out and grope each other, so i don't like these ads
so tacky i'm sure i won't remember them after posting this comment
23THAT'S HOT!
24Nice models...same scenes though...Calvin Klein has done them...Guess...AB&F (always does them).
25I like. I like vulgar
26Post New Comment
Please share your opinion with our community, but make sure it is on topic and follows our Community Rules. We moderate comments and prohibit personal attacks, threats, spam, lewd images, or the promotion of your personal website.