Alexa Chung's first-ever collection for Madewell doesn't drop until tomorrow — here's a sneak peek — but we have a never-before-seen first pic and 30-second video to share with you now! In Alexa's words: "I'm very excited for my first collaboration and thrilled that it's with Madewell. This partnership came together organically and is a great fit as the brand is so classic and really encompasses my style. I've thoroughly enjoyed working with the team and I can't wait for my friends to wear it!" Shop the Alexa Chung for Madewell pieces online tomorrow and in-store starting Sept. 11.
To see a 30-second Alexa Chung for Madewell video, read more.