This just in, Wang at Uniqlo apparently doing well in British minds. In today's daily news on Vogue.com the Alexander Wang for Unqilo collection is said to be flying off the racks . They report, "the collection is instore now and selling out fast. Plan your purchase now."
Sooo, uh, yeah. We were there just yesterday and happened to take a photo of just how much Alexander Wang is sitting in the store. It blows our minds that Vogue editors think that A. This is worthy of heading up today's top news stories (Er, Yves Saint Laurent just passed away. That's all you could come up with!?) and B. That they don't bother to investigate whether this is actually true across the board.
So, the real news today is that news, apparently, can be inventive and untrue and that if you want that dress, pictured in the Vogue.com story, there are about a million at Uniqlo in Soho so it clearly isn't selling out globally. We really don't feel like British and American consumers are that wildly different.
To be fair, we did notice that other pieces from Wang's collection were sparse, however, the collection has been on sale for about a week now, which should be plenty of time to sell out the inventory. We're going to stand on the other side of the fence and say that this collaboration was somewhat of a flop. If Wang and Uniqlo (hipster vocab if ever) come together right before summer, in the middle of Soho, and there are still garments left after a week of them sitting in front of the door, something has gone terribly wrong.