POPSUGAR Fashion

Target's Next Designer Collaboration May Surprise You

May 22 2014 - 6:53am

Ever since we wiped out the inventory of Peter Pilotto For Target [1], we've been eagerly awaiting the announcement of the next designer collaboration. Exciting news came this morning when it was revealed that Altuzarra [2] will be the label behind the next series of covetable clothes.

While we'll have to wait until Sep. 14, once available, the collection will be at most US and Canada Target stores, as well as target.com [3], and a selection will retail globally on Net-a-Porter.com [4]. The 50-piece collection will range in price from $18 to $90 for apparel and lingerie and $30 to $80 for shoes and accessories.

Of the collaboration, designer and creative director Joseph Altuzarra said: "As a designer, I believe firmly in the transformative power of fashion. It has the ability to not only change how you look, but also how you feel . . . I've admired the elegance that Target brings to fast fashion. By working together on this capsule collection, we hope to instill a sense of power, confidence, and beauty in women everywhere."

Based on the preliminary sketch and introductory video, we're definitely anticipating a touch of elegance and a speedy sell-out time when the limited-edition line hits stores. Get a better look at what to expect, below.

Source: Target [5]

Altuzarra For Target Project Dream Maxi Swiss Dot Sketch

Source: Target [6]

Altuzarra For Target

Source: Instagram user targetstyle [7]

Altuzarra For Target

We got our first sneak peek of the collaboration when Target's director of designer partnerships, Noria Morales, debuted this orchid print maxi dress at the CFDA Awards [8].

Source: Instagram user noriamorales [9]


Source URL
http://www.fabsugar.com/Altuzarra-Target-Collaboration-2014-34834597