Brian Atwood Reveals What He's Thinking for His Signature Line's Ready-to-Wear Component

Brian Atwood Reveals What He's Thinking for His Signature Line's Ready-to-Wear Component


>> When
Brian Atwood announced last month that he is rolling out a contemporary line, B Brian Atwood, next season, he also hinted that ready-to-wear for his high-end Brian Atwood line could premiere as early as next year. In a new interview with WWD, Atwood reveals that he's also eyeing handbags, men's shoes, jewelry and sunglasses for his signature collection:

"Ready-to-wear is very high on the list. I'm all about the glamour and the sexy part of dressing women. It would have some gorgeous dresses and maybe a fur and great leather jackets, things that women wear and love to be dressed in. And I would like to get into handbags, jewelry and sunglasses. If it fits and makes sense to the brand, then we should be open to doing it . . . I've even played around with doing a men's collection, but men aren't like women, so it's a little more complicated, but so much fun. If I get really excited about something, I want to do it . . . I'd want to [launch new categories] with the core collection first, so [if we're going to do additional categories with B Brian Atwood within three years], we have got to move on this."

Atwood, who started out at Versace and then designed for Bally until last year, also mentioned that he doesn't plan to design for another fashion house again: "No. It's now about building [Brian Atwood]."

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