Eddie Borgo, Prabal Gurung, and Billy Reid Celebrate Their J.Crew Collaborations

Eddie Borgo, Billy Reid, Anna Wintour, Prabal Gurung

>> The annual CFDA/Vogue Fashion Fund winner collaborations kick off today — but this year, instead of Gap, J.Crew is the partner of choice. Billy Reid's 7-piece menswear collection is already online and runs through May, while Prabal Gurung's five-piece collection will be available online and in select J.Crew stores in June, and Borgo's pieces hit in July.

While Borgo's and Gurung's pieces have yet to be previewed, all three designers re-created pieces from their previous collections in new colors and materials for the collaboration, and J.Crew head of women's design Marissa Webb wore a pair of pants from Gurung's J.Crew collection to the launch party last night.

As for prices, Gurung says of his pieces: "Everything is under $500. I'm going to buy it for my sister, my cousins — everyone." And Borgo added: "I'm just excited to see what happens with this new customer. The cross-pollination of places like J.Crew and luxury brands — it's part of modern dressing."