Fab Ad: Chloe Sevigny for Uniqlo

April 11, 2008

34 Comments

4 years 9 h

These appeared forever ago but I have to chip in. Sevigny was an awful choice for these ads - she's just some bored-looking hipster whose character range is limited to - well - herself. Obviously an infinitely superior choice would have been Tadanobu's awesome wife, Chara. Fortunately the ads seem to favour Tadanobu Asano, one of Japan's finest renaissance men. He beautifully illustrates different characters based on the tee designs. Hip, crazy, smooth, goofy, he does it all in just one shoot.

lunar_purple 4 years 23 weeks

I hate the first one of Chloe but the rest look pretty good...

keiraz 5 years 1 week

chloe=very pretty?????? OMG

keiraz 5 years 1 week

chloe=very pretty??????OMG

doogirl 5 years 5 weeks

I love the t-shirts and I like Chloe in the pictures, but she is doing something funny with her eyes in all the pictures. The guy looks very comfortable in front of the camera, but she looks a little wooden. Oh well. The pictures do make me want to buy the shirts though, so the campaign works!

marie-lee 5 years 5 weeks

Good clothes for Chloe. She does her own thing fashion wise and the clothes look great on her. Look great on her but that doesn't mean i am going to try them.

JaimeLeah526 5 years 5 weeks

These are very Chloe and it's the best I've seen her look, though that isn't saying much.

junebiswas 5 years 5 weeks

Chloe has a scary face!!!

junebiswas 5 years 5 weeks

Chloe has a scary face!!!

lilyj 5 years 5 weeks

She looks like she had fun. She's not a model. She's not "selling you the t-shirt with her eyes". I prefer campaigns like this, but I may be different. :)

SweetFirefly 5 years 5 weeks

I also adore Chloe. She looks good in anything and everything.

Jude C 5 years 5 weeks

I think they work for what they are, but I'd rather not look at Chloe's mug in anything. That's just me, though.

Kirei 5 years 5 weeks

Sugoi! I think the designs are great! Especially with Tadanobu Asano taking part in the Uniqlo campaign :)I agree, caernavan! I love Tadanobu Asano! I can't wait to see him in Mongol in theaters soon.

Kirei 5 years 5 weeks

Sugoi! I think the designs are great! Especially with Tadanobu Asano taking part in the Uniqlo campaign :) I agree, caernavan! I love Tadanobu Asano! I can't wait to see him in Mongol in theaters soon.