Fab Ad: Nordstrom Spring 2008

January 31, 2008

Spring brings floral prints, bare legs . . . and a new kind of ad campaign for Nordstrom.

The retailer, who has in recent years used the illustrations of one of my favorite artists, Ruben Toledo, for their ads, has decided to go a new direction and have Toledo collaborate with fashion photographer Ruven Afanador.

Ruben painted 20-by-30 foot wall murals in black and white to function as the ad's backdrop, and then took his paintbrush to a new canvas: the models' faces and bodies. Afanador captured the result with his lens, producing beautiful images of Lily Cole, Jenny Sweeny, and Kiera Gormley. Do you dig the new look?

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Source

Nordstrom Fab Ad Ruben Toledo

29 Comments

sommop 3 years 35 weeks

This is interesting

sommop 3 years 35 weeks

This is interesting

leeluvfashion 5 years 16 weeks

So beautiful!

leeluvfashion 5 years 16 weeks

So beautiful!

anniemation 5 years 16 weeks

they look like geishas-- i like it.

angelinemarie 5 years 16 weeks

very cool and artsy.

angelinemarie 5 years 16 weeks

very cool and artsy.

cashmere80 5 years 16 weeks

I am a firm believer that fashion and art go hand in hand. THIS IS AWESOME!!

NurseDeAnna 5 years 16 weeks

It reminds me of the animal photoshoot of America's Next Top Model season 4.

RoyalBlueMoss 5 years 16 weeks

This is a beautiful improvement.

CWozniak 5 years 16 weeks

soooooo much better, i gotta admit i wasn't a fan of the illustrations, this looks so much more chic and you get a realistic image of the clothing, i think its beautiful

kitkatherine 5 years 16 weeks

i love them - i only wish the body paint came in wallpaper or a dress or something great.

x_juicyfruit 5 years 16 weeks

Gorgeous!!

x_juicyfruit 5 years 16 weeks

Gorgeous!!

Dana18 5 years 16 weeks

TO Goth

Dana18 5 years 16 weeks

TO Goth

baltimoregal 5 years 16 weeks

Oh I like this!!! Great color contrast and attention to detail.

Lizzard214 5 years 16 weeks

I loved the old illustrations and I really like these, but I feel like they would be better suited for Saks or Bergdorf. Nordstrom is definitely upscale, but I think this couture look fits with those even more upscale stores.