Cuban designer Narciso Rodriguez has not had a very successful partnership with the Aeffe SpA fashion group, but he has something new to be happy about: his latest (and hopefully more successful) collaboration with Liz Claiborne Inc.
The latter, a $4.99 billion company, is gaining a 50 percent ownership interest in the Narciso Rodriguez name. Liz Claiborne will also form a new company to develop the Narciso Rodriguez brand and Narciso will naturally serve as creative director.
This is the first major apparel collaboration for Liz Claiborne, who also has deals with Juicy Couture, Ellen Tracy, Dana Buchman, Sigrid Olsen and Kate Spade.
I hope this is a loving and fashion forward partnership that will last a long, long time!