Yay, it's official! We have just learned from The Daily that Sarah Jessica Parker is set to launch a clothing line called Bitten. This afternoon she will be hosting a private luncheon at the famed Indochine restaurant in New York City, for an exclusive group of editors to take a sneak peek at her duds.
For those who have been lucky enough to previously view the collection, it is being compared to the fashion line developed by the Olsen twins called The Row.
I am sorry to report that I have no further details about price point, target audience, and manufacturer just yet but I promise to share every bit of information as I learn more.
What better woman, fashion icon and role model to design clothing of her own - this news is actually making me giddy! SJP recently accompanied Alexander McQueen to last year’s Costume Institute gala and she has been a muse to Oscar de la Renta and Narciso Rodriguez. In addition, in 2004, she was awarded the Fashion Icon Award at the CFDA Fashion Awards.