Sex sells. We know it, fashion conglomerates know it. But some companies take that notion a step (or two, or three) too far.

There are provocative ads and then there are provocative ads, like Emanuel Ungaro's super steamy one (left). A handful of advertising campaigns from the '90s and early 2000s will make your jaw drop like they did mine. Still, they make you want to keep staring. I certainly don't live in a bubble, but there's still something mind-boggling about aggressively seductive ads. They make me feel like a kid who accidentally walked in on her parents' love-making session (gross!).

Take a lookie and let me know how these make you feel. Warning: These ads are NSFW.

To see some overly provocative fashion ads, read more