Gisele Bundchen and Erin Wasson Esprit Ad Fall 2011

Esprit Makes a Comeback With Gisele and Erin — and Cool Fall Gear

Esprit Makes a Comeback With Gisele and Erin — and Cool Fall Gear

Esprit has been off our radar for a while now, but it looks like the brand, which was once our go-to for cute basics, has received a much-needed makeover. To kick off its new streamlined strategy, the brand enlisted top models Gisele Bundchen and Erin Wasson for its Fall campaign. "Our target consumer is now a woman who is forever 30," said John Gunn, continental president of Esprit North America, who also noted that all of its brands will be consolidated into one single moniker for an easier shopping experience. No doubt, Gisele and Erin piqued our interest, so we checked out the site in search of Autumn essentials, and — behold — we found some goodies. Check out out top three picks below:

  • This peasant blouse is Parisian-grunge chic — especially when paired with black jeans and a leather jacket.
  • We love this cool, print scarf. Pair it with a patterned top for a quirky mixed-print ensemble.
  • We've been on the hunt for semirelaxed jeans. These tube slim jeans fit the bill.

Now peruse the slideshow to see Gisele and Erin working it in Esprit, plus a few more of our favorite Fall pieces.

Source: WWD
Latest