Lacoste

Today, the Lacoste L!ve Coachella party continued for a second day, with Elijah Wood manning the turntables for the crowd. Yesterday, Katy Perry stopped to pose for photos with the classic Lacoste alligator as she arrived to the event. Katy, who has been making the rounds at the festival this weekend, donned a tropical-themed bra top and miniskirt by Dolce & Gabbana to the soiree; she even carried a matching pineapple purse. On Friday night, she took in some music at Coachella with her friends Kristen Stewart and Robert Pattinson. Katy was one of several recording artists and musicians at the Lacoste event over the weekend, where Alexa Chung played DJ and Rita Ora relaxed in the shade. Meanwhile, Chris Pine, Victoria's Secret Angel Alessandra Ambrosio, and The Carrie Diaries actress AnnaSophia Robb lounged in a cabana together during the hot desert afternoon, and brothers Joe and Nick Jonas stayed cool in hats and shades as they made the rounds.

We'll be on the ground at Coachella all weekend, bringing you the latest from all the parties and the festival, so be sure to follow POPSUGAR on Twitter to stay up to date on all the action.

Felipe Oliveira Baptista's Fall 2013 collection for Lacoste made it seem as though he can predict the weather. This collection, sporty in its attitude and precise in its construction and presentation, featured prints of icebergs all too reminiscent of the masses of snow the show's attendees had to slog through on Saturday morning. The designer used boiled wool and mohair to give his outerwear extra warmth, and injected flashes of orange, blue, and bright green into an otherwise pale gray offering. Baptista used transparent rain slickers to protect some of his ensembles, but many of them looked warm enough to stand up to the elements on their own.

Lacoste's collection for Fall 2013 supplied clothing perfect for the blizzard we just endured. While we love the voluminous outerwear designer Felipe Oliveira Baptista sent out — some were even printed with icebergs — the most notable aspect of the collection was his cool use of colorblocking. For example, long coats featured geometric blocks of mostly subdued greens, blues, blacks, which were then paired against one very bright pop of orange. It was a streamlined revival of the '80s colorblock trend, albeit refreshed with a modern twist. Fitting then that the Lacoste Fall '13 show notes described this lineup as "tomorrow's vision of yesterday," and there's no better way to understand this mood than through its best colorblocked pieces. Keep clicking to see them now.

After the torrential downpour that greeted editors on the way into the Lacoste Spring 2013 show Saturday morning, nothing could have been a more welcome sight than Felipe Oliveira Baptista's many variations on a plastic raincoat, whose seams were welded shut.

The rest of the brand's 80th-anniversary collection was similarly modern and forward-thinking. Baptista dug back into the house's archives for direction and took particular inspiration from its work in the '80s. A clean color palette of pure white was accented here and there with yellow, pale blue, and pink, while patterns included everything from rows of folded polo shirts to red clay courts and tennis balls arranged in eye-catching stripes.

"I wanted to find a new way of talking about the anniversary," Baptista explained, "but in a slightly quirky way, so I did that through the prints."

If the imagery was quirky, the clothes themselves exhibited the kind of athletic efficiency expected from a tennis brand. Slim-cut trousers, colorful polo shirts, and body-conscious dresses expressed that point, but luxurious pieces like a leather minidress covered in Lacoste’s trademark alligators elevated the collection beyond mere courtwear.

Touting Lacoste's 80th anniversary, Felipe Oliveira Baptista looked to the brand's archives to deliver a simultaneously crisp yet whimsical print-heavy collection for Spring '13. Vintage tennis racket prints were splattered across a variety of boxy collared tops, louche drawstring trousers, tank tops, and slim-fit polo shirtdresses, providing a cheeky yet tailored nod to the brand's roots. Keeping with the sport chic vibe, Baptista decked out his looks with fanny packs and even provided chic rubber-like tops and raincoats embellished with sharp, preppy collars. The sleekest pieces in the story were Baptista's leather selection; even with the iconic crocodile embossed detail, we'd love to slip into his leather navy wrap dress for our next cocktail party.

• Trends: Leather, oversized silhouettes, ponchos.
• Colors: Navy blue, powder blue, yellow, orange, red, gray, white.
• Key Piece: The navy blue leather wrap dress.
• Accessories: Fanny packs, crisscross leather sandals, tennis racket printed tote bags, leather satchels.
• Who Should Wear It: The modern prepster. Diane Kruger or Zoe Saldana would definitely dare to wear Baptista's polo dresses and boxier silhouettes.

Congratulations are in order for Lacoste, which just became one of a handful of fashion brands whose Facebook profiles have received over 10 million "likes." But what about the other brands in this pantheon of likability, and where do other labels that are beloved in the real world rank in the digital standings?

Converse currently leads the pack of clothing and apparel brands on Facebook with a whopping 32.4 million likes. Adidas is second with 15.2 million, and Zara makes for a close third at just over 14 million. Then comes Burberry with 13 million. Levi's, H&M, and Lacoste all follow in close succession.

While some of the world's biggest luxury brands sit comfortably above the 5 million "like" mark, others fall beneath it. For its part, Lacoste is reported to have taken a more active role in managing its Facebook page in September 2010, when its "likes" numbered 1.6 million.

A look at where some other brands stand, here in the gallery.

"Buy a fake Cartier, get a genuine criminal record" — that's the warning one of France's new anticounterfeiting ads will send when it's displayed at airports this Summer.

In addition to Cartier, six other luxury brands (Chanel, Christian Dior, Lacoste, Longchamp, Louis Vuitton, and Van Cleef & Arpels) created visuals for the campaign, which is backed by the French luxury goods association Comitè Colbert and the French National Anti-Counterfeiting Committee, or CNAC. The ads will be installed at 18 of France's busiest airports to warn tourists of the dangers of buying replica luxury goods.

France counts possession of fake designer goods as a criminal offense, and owning a knockoff Dior bag can be punished by fines of up to €300,000 (just over $300,000 at current exchange) or a three-year prison sentence. Despite these harsh punishments, counterfeiting still costs French luxury houses $7.5 billion in lost revenue every year.

"Every time you buy a fake Lacoste, a fake Longchamp, a fake Chanel, you are shooting yourself in the foot on the values you hold dear," said Dior CEO Sidney Toledano.

Take a look at two of the ads here in the gallery.