On Our Radar: The Lauren Conrad Collection


Looks like taking on The Hills of Hollywood has paid off for Lauren Conrad: her dream of being a fashion designer is being realized before she even graduates from college!

This September, LC is launching a 10-piece capsule collection of contemporary clothing, The Lauren Conrad Collection, will be sold exclusively on ShopLaurenConrad.com. Assuming the success of this small collection, LC also has a 44 piece Spring collection of everything from tank tops, billowy tops, and white linen rompers to floor-length gowns, which she hopes to have in specialty and department stores. And yes, she is already promoting her brand, she wore her self-design to the Teen Choice Awards on Sunday - and you all seemed to fancy it!

For the resort-spring season, LC will also unveil a set of clutches and bags produced by Linea Pelle, including a $45 coin purse, a $145 clutch, and a $350 tote bag in colors like black, mahogany, and dark olive. Girl's been busy!

To see a couple more pieces from LC's upcoming works, read more

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