By leaps and bounds, the most exciting part of our Wednesday morning was the reveal of Shopbop's work with designers like Isabel Marant, Stella McCartney, and Chloé; on a range of items to support Born Free, an initiative working to end mother-to-child HIV transfer by the end of 2015. The roster of talent is combatting the problem the best way they can: through fashion.
The sure-to-sell-out collection is all ready to be shopped today, and when we zoomed straight to the site, we were excited to see that most everything falls under $250 (and we're talking big guns: a Prada skirt, Chloé; top, and Victoria Beckham [1] dress — plus matching versions for your mini me!). The pieces are right on point for a Spring and Summer spent in the sun, with bold prints from Kenyan-born artist Wangechi Mutu. And if anything's holding you back from snapping up an Isabel Marant top or Versace sheath, we've got one more reason to start clicking: 100 percent of profits go directly to Born Free.
See some of our favorite pieces here, and shop it all online [2].
Shopbop Born Free
Born Free Chloé Dolman Sleeve Top [3] ($195)
Shopbop Born Free
Born Free Chloé Child's Dress [4] ($98)
Shopbop Born Free
Born Free Isabel Marant Blouse [5] ($190)
Shopbop Born Free
Born Free Céline Tote Bag [6] ($225)
Shopbop Born Free
Born Free Marchesa Party Dress [7] ($245)
Shopbop Born Free
Born Free Prada Pleated Skirt [8] ($245)
Shopbop Born Free
Born Free Prada Child's Skirt [9] ($140)
Shopbop Born Free
Born Free Stella McCartney Baby Onesie [10] ($68)