Sneak Peek! H&M's Tribute to Marimekko Collection

March 14, 2008

Jackie O. first put Finnish textile brand Marimekko on the map when she wore their brightly-patterned dresses during JFK's 1960 presidential campaign. H&M decided to honor that tradition by digging into the vibrant Marimekko archives and bringing back the bold retro prints for their Tribute to Marimekko collection, in stores April 10.

Swimsuits, dresses, scarves, tops, and bottoms will all be available in vivid color combos like red and pink, olive and orange, and red and turquoise. Plus, the prices are right: A one-piece swimsuit is marked at $35, and an apron dress goes for $50. Perfect for that island vacation you were thinking about.

To see more of H&M's Tribute to Marimekko, read more.

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35 Comments

liannecamille 5 years

Why isn't anyone as excited as I am? I love bold colors and bold prints!

Califlygirl 5 years

I like the bright colors and bold prints, but they might look and feel cheap in person (like the Madonna collection). But I have found some super cute things for bargain prices at H&M in the past so definitely worth a look.

tdsollog 5 years

I think some of the pieces can be used to punch up a neutral, khaki or black. Too much brights would be overpowering!!

Auntie Di 5 years

Does NOT really excite me.

Auntie Di 5 years

Does NOT really excite me.

TFS 5 years

HMM I THINK THEY SHOULD HAVE REALLY WAITED UNTLL SUMMER TO BRING THIS OUT. NOT A SPRING THING AT ALL. ESP NOT WITH THE BRITISH WEATHER. :/

Blackwidowchick 5 years

I can't wait. I loove the 60's mod look.

orisugar 5 years

i'm not sure i'm digging this

orisugar 5 years

i'm not sure i'm digging this

Anniina 5 years

Ok. I'm Finn. God, I'm so gonna pass this one, sorry.

TheStyleElite 5 years

ewwwwwwwwwww. i'll pass 2 lol

TheStyleElite 5 years

ewwwwwwwwwww. i'll pass 2 lol

biggiefootie 5 years

I'm going to Hawaii in June, and i think that some of these pieces will be going with me!! I really like the pink and orange swimsuit, and the cute little tunics. AND the collection is being released on my birthday! Guess i'll be buying myself some presents!

Meg1010 5 years

Some of the pieces are cute. These collections always sell out so fast though!

GlowingMoon 5 years

Jackie O wore something like this?? Sorry, I find that hard to believe. I want to see pics of her wearing this stuff.

nazxo 5 years

so bright! :|

nazxo 5 years

so bright! :|

randomname12345 5 years

Ditto with everyone's comments. The black & white scarf and the accessories could be a fun addition to my closet, but the rest is a little too bright.

chellybean 5 years

Looks a little too Old Navy sale rack for me.

javsmav 5 years

The black & white stuff is OK, but my 2 least favorite colors are pink & orange. What a horrible color combo.

catgarden 5 years

I looove Marimekko! Always have. I have found some wonderful vintage pieces that to me are simply timeless. This collection at H&M will sell out quickly here in California. It has that vintage, beach (or desert for me) vibe that works well with tan (or natural brown like me!)skin tones. I certainly like it better than Lilly Pulitzer pink and green! This collection will be more like wearing art!