Sonia Rykiel For H&M!
Just in time for Christmas, H&M has announced its latest designer collaboration: Sonia Rykiel for H&M. And for the first time, this collection will be lead by lingerie. The lingerie collection will launch in H&M stores Dec. 5 and — another first — will be available in Sonia Rykiel boutiques around the world. The "Queen of Knits" will then release a second collection featuring an iconic knitwear collection for women and girls as well as playful accessories on Feb. 20, 2010.
"It is a hallmark of Sonia Rykiel to think of all women because fashion is about a certain spirit more than a question of means. This collaboration fits perfectly with our philosophy. The Sonia Rykiel pour H&M lingerie collection is the ideal way to offer the essence of Rykiel to a great number of women around the world, and a beautiful way to close the year. The knitwear collection is perfect for welcoming a colourful new season,” says Nathalie Rykiel, president and artistic director of Sonia Rykiel, in a recent news release. Something to look forward to!
6 Comments Post a Comment
Freya
I'm so excited!
1AHHH!! they need to open a H&M here NOW!
2its frustrating because they will only carry this in cities like nyc, boston, la etc. the rest of us won't get a chance to buy it.
3You guys are not missing much - the only AWESOME designer was Roberto Cavalli for H&M. I still get compliments on his Trench.
4Very MJ. I love it!!
love to MJ, the greatest enterainer that ever lived!!!
5yay!!! i want me some new lingerie!!!
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