Spring 2011 New York Fashion Week: Rodarte

Rodarte Goes Wearable, Commercial for Spring 2011

Rodarte Goes Wearable, Commercial for Spring 2011

>> Just weeks after rumors of a possible acquisition by LVMH came up, Rodarte shows their most wearable, commercial collection ever. As WWD notes: "One can’t help wonder if [in light of those rumors], this was their merch-meets-Mulleavy audition."

Inspired by Northern California, its redwood forests, and its cultural links to Japan and China, Laura and Kate Mulleavy sent out parquet-printed dresses — “We’ve been sending wood panels to Italy for the prints," Kate explained — and blue and white floral china-patterned gowns that had a Eastern quality to them. “We wanted the dresses,” Laura said, “to look like vases.” Kate added: “There are a lot of different elements [and] this is our amalgamation." They created all the fabrics themselves.

Kim Gordon, Spike Jonze, Kanye West, and Elijah Wood were all present for the spectacle, and friend of Rodarte Autumn de Wilde was busy filming for the brand, as guests were warned. Afterward, Eric Wilson writes, the designers "could not even take their bow before they were overwhelmed by a rush of editors and retailers praising them to the heavens."

Source: Getty