& Other Stories

H&M's beloved European-only brand Cos and its new label & Other Stories may soon make their way to the United States, according to the retailer's US president, Daniel Kulle.

"Everything is in the works and the plans," Kulle told WWD. "& Other Stories has the potential with other H&M brands to come to America. . . We can also take Cos, which has 70 or 80 stores. Cos for sure will be in America. We're looking for an opportunity to open Cos."

The Swedish chain announced on Friday that it has major plans to expand H&M's presence in America. It has some 2,800 stores across the world, but only 269 of those are here in the United States. Forty of the stateside stores were opened last year, and there are currently plans for another 10, including locations in Boston, San Francisco, and Waikiki. It will also bring its home collection to a few stores, including the new Boston location, New York, and New Orleans, this year. Those goods will be available to buy online this Summer, when H&M plans to launch ecommerce in the United States.

Photo: Iselin Steiro photographed by Willy Vanderperre for Cos's Spring 2013 campaign.

All the bits fit to print, here in our daily news roundup.

• Karl Lagerfeld has revealed the location of Chanel's next Métiers d'Art show. "I will go to Dallas," he said. "You know why? First of all, I love Texas. I love Texans." [Vogue UK]
  

• Lee Radziwill will reportedly cover Deborah Needleman's debut issue of T Magazine next month. [Daily Front Row]
  

• Bryan Boy's grandmother Eleonora is the namesake of Rebecca Minkoff's latest bag, the Elle. [Racked]
  

• Stella McCartney will launch her first collection of eyeglasses in March. Prices will range from $230 to $245. [FashionUnited]
  

• Did designer Hanae Mori inspire all the butterflies in the Spring 2013 collections? [W Magazine]
  

• Gucci's new scent Forever Now, which will debut this week, features notes of Florentine iris, orange blossom, and leather. [WWD]
  

• Manuel Mota, creative director of the bridal label Pronovias, passed away on Tuesday. He was 46. [Vogue UK]
  

• Target will now match the prices of identical goods offered on Amazon, Walmart.com, and BestBuy.com. [InStyle]
  

• This year's BAFTA nominees have been announced. [BAFTA]
  

• H&M's luxury line, & Other Stories, is set to open seven boutiques across Europe and launch online this Spring. [Fashionologie Inbox]

H&M will open its new brand & Other Stories in Europe by Spring 2013 — but the retailer's renewed focus on existing and emerging markets means that American customers will have to wait at least until next Summer to shop H&M online.

The & Other Stories brand caters to "women with an interest in fashion who want to create their own personal style, and focuses on the total look," according to the company's recent nine-month report. While not a luxury brand as initially speculated, & Other Stories will offer a full complement of clothing and accessories designed by in-house design teams in Paris and Stockholm at a higher price point than the H&M offerings. The brand, which has been compared to H&M's other higher-priced line, COS, will be available in stores and online in "select European markets."

Back at H&M, the Swedish retailer will have opened some 300 new stores by the end of the year, many of which are in China and the United States. Thailand will have its first H&M store by the end of September, and Mexico will get its first store by the end of the year.

In addition to physical store growth, "we have intensified preparations for the rollout of H&M shop online to other markets in the Group," said H&M CEO Karl Persson. "These investments — and as we need more time for the launch of our online shop for the US — mean that the launch of H&M shop online in the US has been moved to Summer 2013."

Photo: The mood board in the & Other Stories atelier, courtesy of H&M.

H&M has settled on a name for the new higher-priced retail chain it's planning to open in 2013.

Hacan Andersson, a press officer for the Swedish-based retailer, told AFP's Relaxnews "it is correct that H&M will launch a new chain in 2013 called & other stories, but this is all the available information we have as of today."

That's what many speculated the new chain would be called — the Swedish newspaper Dagens Nyheter reported last week that a Swedish firm registered trademarks on & other stories in 2012, citing Camilla Emilsson-Falk, head of media relations for H&M, as the source of the information. Until today, however, the company had kept mum about what the chain would be called.

H&M announced that it would be adding a higher-priced retail chain to its stable of brands — which includes Cos and Cheap Monday — last week. A spokeswoman told Fashionologie that the chain "will not be a luxury brand, but it will be a retail chain that will follow the same ambition as H&M, to offer our customers the best price for a comparable item."