London 02/23/10 WireImage
London Fashion Week Hires Kelly Cutrone to Bring Editors, Buyers, and Bravo TV Cameras
>> After almost being edged out by New York and Milan Fashion Weeks last season, the British Fashion Council has launched a major push to bring London Fashion Week back on solid ground. Already, in conjunction with the event's 25th anniversary, Burberry, Matthew Williamson, Pringle of Scotland, Jonathan Saunders, Clements Ribeiro, and Jasmine de Milo — with Amanda Wakeley and Jeremy Scott, who's never shown in London, as the latest converts — have pledged to show in London for the Spring 2010 season in September.
Now, the British Fashion Council has announced it hired Kelly Cutrone's US-based PR company, People's Revolution, to promote London Fashion Week and British designers stateside. The goal is to drive buyer and editor traffic, according to BFC joint chief executive Caroline Rush: “The appointment of People’s Revolution aims to increase awareness and exposure of British designers amongst US media and buyers with the goal of supporting the growth of designer businesses and increasing the attendance of these audiences at London Fashion Week.”
And there's always the added advantage of TV visibility — cameras for Kelly's upcoming Bravo show, Kell on Earth, will be shooting all through London Fashion Week.
A Change Of Hands: A Recap Of Brands Under New Leadership This Season
One of the more exciting things to watch for during Fashion Week are those brands and fashion houses that have recently come under new leadership. With Fashion Week just a few months away, we think this list will get anyone's heart racing...
Print expert and all-around bright-ray-of-fashion-sunshine Matthew Williamson left Pucci after his first season with the brand. Click here to see the Spring 2009 Pucci collection, and, to learn more about his departure, check out Fashionologie's report.
Just last week it was announced that Amanda Wakeley's Spring 09 collection would be presented without her. This season's Fall 09 presentation should be a chilly one. Click here to see Wakeley's Spring 09 collection.

Pheobe Philo resigned from her position as Creative Director at Chloe in 2006 so that she could spend more time with her family. Philo recently signed on to become Celine's new Creative Director (with the stipulation that she could work from London) and her debut collection for the brand will hit the catwalks in Paris this March. Click here to see the Celine Spring 2009 collection.
There were no departures more dramatic than those at Valentino and Bill Blass. In both cases, news broke in the midst of Fashion Week madness and, in the case of Bill Blass, it followed that the company was liquidating. Though Blass is no longer, Valentino lives on. Let's just hope this season is a peaceful one.
Fashion In 50 Seconds 12/12/08 Wakeley Made Redundant, Milan Cuts Back, Karl Lagerfeld Gets Crafty, Pre-Fall Pushes On
London designer Amanda Wakeley has been bought out of her own company and asked to resign immediately. Her Spring 09 collection, which she has already designed, will be presented during London Fashion Week as scheduled. To see Wakeley's Spring 09 collection, click here.
The Milan menswear shows for the Fall 09 season have been condensed to four days, after Fendi--among others--announced that theirs will be a private presentation.
Karl Lagerfeld has designed a bowl cast from Claudia Schiffer's breast which sits atop three porcelain bottles of Dom Perignon champagne. Is it just us or does he get more vulgar as the economy gets worse?
WWD has all of the Pre-Fall 2009 recaps--let the Fall 09 trend forecasts begin...
Spring 2009 Trend Report: Orange Crush
Amanda Wakeley Spring/Summer 2009
Amanda Wakeley Spring/Summer 2009 At her Spring/Summer 2009 show at London Fashion Week, Amanda Wakeley employed a softly softly approach. Light-as-air chiffons and Oriental-inspired kimono shapes made their entrance in muted colours, such as tan, khaki, and cream.


