Carine Roitfeld

>> Although the "Carine's World" short film that Mario Sorrenti shot for Barneys has yet to make its debut, the retailer's full Carine Roitfeld-styled Fall 2011 print campaign — which features women (and one man — her son) Roitfeld culled from the ranks of her co-workers, friends, family, and just those whose style she admired — is now out. See who she picked, and read quotes from Roitfeld about why she picked them.

>> Carine Roitfeld's upcoming book, Irreverent, doesn't hit stores until Oct. 18, but previews of the 368-page tome — which culls photographs from her 30-year career, plus personal photographs (one shows her topless, wearing nothing but a black G-string and white pumps) and notes from the likes of Alexander McQueen, John Galliano, and Tom Ford — have hit the Internet this morning on both Style.com and Vogue.com (more photos at the links).

Roitfeld already has another book up her sleeve — one she's doing with Karl Lagerfeld, that's set to release in December — and as for further projects, she told Vogue.com recently: “I have so many proposals in front of me, cosmetics or even a clothes line. I didn’t say yes or no.”

She added that she's enjoying her moment in the spotlight: “I worked 20 years ago, and 20 years ago no one was talking about me. I didn’t change. Maybe I was at the right moment. But sometimes I say, What is so interesting about me? I am just doing photo shoots. It’s not something that extraordinary. I’m not a great artist, I’m not writing books, I’m not a painter, and people in the streets ask me for a picture or a note and I say why? But I think it’s better to appreciate it, because maybe it’s not forever.”

>> The first of Carine Roitfeld's Fall 2011 campaign images — starring herself and her children — were released earlier this week, and now a couple more have appeared, showing Natasha Poly and '60s supermodel and Avedon muse China Machado. Still forthcoming are Mario Sorrenti-lensed images of Victoire de Castellane, Dasha Zhukova, Noami Campbell, Marie Amelie Sauve, and more.

Barneys plans to release a new "Carine's World" campaign image each day online at The Window until Sept. 2, when the images are unveiled in the store's windows. Also promised in the lead-up: the premiere of the campaign video.

>> In March, it was reported that Carine Roitfeld would serve as muse, stylist, and guest editor for the Barneys New York Fall 2011 ad campaign — and now images have surfaced showing that Roitfeld will star in them as well. Entitled "Carine's World", the Mario Sorrenti-shot campaign features the former French Vogue editor looking très chic in a black Rick Owens leather-skirt-and-sweater ensemble. But Carine's not the only Roitfeld to be featured in the new campaign; daughter Julia Restoin-Roitfeld poses in a sheer Givenchy number, while son Vladimir Restoin-Roitfeld makes an appearance in his own clothing. Other famous faces to appear in the collaboration — out this September — reportedly include Natasha Poly, Victoire de Castellane, Dasha Zhukova, Noami Campbell, and Marie Amelie Suave.

Freja Beha Erichsen is no stranger to starring in Chanel ads — this is her fifth season modeling for the brand — but this Fall calls for even more significance. Karl Lagerfeld shot the ad but the twist comes in with Carine Roitfeld, former Vogue Paris editor, as the stylist. Take a look at the first set of leaked ads, featuring Freja decked out in a feline-inspired 'fit, complete with face masks, pointy ears, and lace.

>> The tour de dress-up continues for Freja Beha Erichsen in a couple of newly-released Chanel Fall 2011 ads. The first leaked set of images showed Beha Erichsen in a Chanel eyemask or a lace veil and panties, but now the campaign goes more playful — Freja as cat, with Chanel's signature camellias as her ears — definitely the mark of campaign stylist Carine Roitfeld on the brand.