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DASH

Behind the Scenes With Vena Cava
Link Time

Link Time: Behind the Scenes With Vena Cava

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Condé Nast Releases New Food Newspaper Magazine: Dash
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Meet Dash, Condé Nast's Latest Food Magazine

Yesterday, Condé Nast announced plans to introduce its first new food magazine since the collapse of Gourmet.
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Yesterday, Condé Nast announced plans to introduce its first new food magazine since the collapse of Gourmet.

Dash will be a newspaper insert magazine, the result of a collaboration between Parade and Bon Appétit, which are both owned by Condé Nast's parent Advance Publications. It will launch online at dashrecipes.com in September, drop a preview print issue in November, and begin its regular monthly circulation to about eight million readers via 100 different newspapers in February.

With the proposed tagline of "Simple. Fast. Delicious." Dash is meant to appeal to a mainstream audience.

It will contain recipes from Parade and Bon Appétit, as well as content from Epicurious and the Gourmet archives. Unlike Gourmet, it's taken on an unabashedly aggressive approach toward appealing to packaged food companies such as ConAgra and Kraft.

Dash will compete directly with Relish, another food newspaper insert, as well as traditional magazines such as Family Circle. Thus, if you've been hoping for a Condé Nast equivalent of Gourmet, you won't be getting it anytime soon. Will you look out for it?

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Fab Site: ShopDashOnline.com
Fab Site

Fab Site: ShopDashOnline.com

I'm itching to know: Do you watch Keeping Up With the Kardashians?
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I'm itching to know: Do you watch Keeping Up With the Kardashians? I admit that when I've been bored and there's nothing good on TV, I've sneaked a peek or two. If you have, you'll know that Kim Kardashian and her sisters own a boutique in Calabasas called Dash. Now their designer merchandise is online at ShopDashOnline.com. Their designer roster includes See by Chloe, Milly, Lauren Moffat, among others. Check it out even if you're anti-reality show as there are some stylish clothes to be bought.

You Asked: Ways to Get High Blood Pressure Under Control
medication

You Asked: Ways to Get High Blood Pressure Under Control

Did you know that while most Americans with high blood pressure are taking steps to combat the potentially deadly condition, only 30 percent have it under control?
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Did you know that while most Americans with high blood pressure are taking steps to combat the potentially deadly condition, only 30 percent have it under control?

If you or someone you love has hypertension, there are several steps you can take to help keep it under control:

  • Try the D.A.S.H. eating plan: DASH stands for Dietary Approaches to Stop Hypertension and it is an eating plan that emphasizes fruits, vegetables, and lowfat dairy foods. It is low in saturated fat, total fat and cholesterol. The DASH eating plan includes whole grains, poultry, fish, and nuts and has reduced amounts of fats, red meats, sweets, and sugared beverages.
  • Exercise: Get started by doing 30 minutes of a moderate-level activity on most, and preferably all, days of the week. Brisk walking, bicycling, and gardening are examples. You can even divide the 30 minutes into shorter periods of at least 10 minutes each.
  • Reduce Salt intake: For someone with high blood pressure, the doctor may advise eating less salt and sodium, as recent research has shown that people consuming diets of 1,500 mg of sodium (that's a little more than 1/2 teaspoon of salt) had even better blood pressure lowering benefits.
  • Lay off the Booze: If you drink alcoholic beverages, have only a moderate amount — one drink a day for women; two drinks a day for men.
  • Smoking: DON'T SMOKE. If you do, QUIT!
  • Lose the extra LBS: Being overweight increases your risk of developing high blood pressure. In fact, blood pressure rises as body weight increases. Losing even 10 pounds can lower blood pressure — and it has the greatest effect for those who are overweight and already have hypertension.
  • Medicate: Your doctor can prescribe a medication to lower your blood pressure, especially if you're doing everything listed above but still can't control hypertension.

For more information, visit the U.S. National Heart, Lung, and Blood Institute.

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