>> Good things come to those who wait. You've seen the campaign video, you've seen the party pictures, and now, finally, here it is: the complete H&M for Marni lookbook, in all its eclectic-print, jumbo-bauble glory. With nothing priced over $149, and everything looking so darn cool, it's safe to say that it's going to be pretty tough to show restraint when the pieces hit stores on March 8. Until then, get an up-close look at the entire collection — including accessories, menswear, and pricing — right here.
Marni is known for its avant-garde silhouettes and whimsical prints; now it's bringing its high-fashion magic to H&M. The newest of the must-have H&M collaborations launches tomorrow — March 8, and we have a feeling you'll be dying to get your hands on its two-tone wooden clogs, paillette collars, and runway-inspired jewels. And if you're a polka-dots girl, well, you'll definitely want to be spotted in the statement coats, pencil skirts, and silky Summer dresses. Let us know what piece is your favorite in the comments!
>> The release of the complete lookbook a few days ago was only part of the story — now, the entire Marni for H&M ad campaign is here. Lensed by Sofia Coppola and featuring model Liu Wen and actress Imogen Poots — who also stars in the collection's campaign video — the images are exactly what we'd expect: dreamy, exotic, and rich with want-now patterns and prints. See the images here, now.
Drew Barrymore and More Share Favorite Colors and Go-To Pieces at the Marni For H&M Collection Launch!
Friday night was a good night for fashion in LA. Gaggles of stylish It girls like Drew Barrymore, Jayma Mays, Freida Pinto, Hanneli Mustaparta, Dianna Agron, Rashida Jones, and way more gathered at Frank Lloyd Wright's The Sowden House to celebrate the Marni for H&M collection, which lands March 8. We got a chance to work the red carpet and chat fashion with these beauties. Want to know what Drew will never wear? Which colors Jayma is totally into these days? And what Freida's go-to pieces are? Step inside for all the exciting fashion details from Friday night's star-studded bash!
>> Sofia Coppola's highly anticipated Marni for H&M video has finally arrived. Starring Imogen Poots and set to Bryan Ferry's "Avalon," the film is filled with exactly the kinds of dreamy shots and lingering stares one would expect. "I wanted to do something artful that would represent Marni," Coppola explains. And so, Poots and a host of well-dressed friends drive through the palm-tree-filled countryside, lounge in the sun, and just generally enjoy the sweet life in Marrakesh. Watch the full version of the video here, then see below for a behind-the-scenes look at the shoot.
>> Is Imogen Poots the face of Marni For H&M? This ad — which recently surfaced on The Fashion Spot — features what appears to be the British actress lounging in a leopard print-filled room, wearing a super-shiny paisley ensemble. A QR code in the bottom left corner directs viewers to the campaign video, which — as WWD confirmed last month — was shot by Sofia Coppola. While it is yet to be confirmed that the star of Coppola's video is the star of this ad campaign, we do know one thing: Coppola filmed the video last October in Marrakesh — and judging by the Moroccan-style tile work in the background of this image, it looks like this photo may have been shot there as well.
The H&M For Marni collection hits stores March 8.
Your casual cotton separates are no longer just for the day! In this episode of FabSugarTV's How To, we're going to show you how to mix your breezy basics with more sophisticated formal separates. Create effortlessly cool outfits this year by combining your casual tops with dressier pieces on bottom. This pared-back elegance is instantly chic! On Allison: Rebecca Taylor jacket, Equipment blouse from Bloomingdale's Santa Monica.
The warm weather might be a few months away, but that's not stopping us from checking out the latest Summer and swim lookbook from H&M. The sporty-meets-feminine collection shows a range of tailored hot shorts, peplum tops, silky varsity jackets, and metallic skirts. Basically, just what we need to perk up our Winter mood. Check out our favorite pieces below, then click on for the full show.
- We can't wait to pair this pink peplum top with skinny trousers and heels for a polished daytime look.
- These tailored hot shorts are aching to be paired with oxfords and a diaphanous blouse come warmer weather.
- We love the idea of wearing this polished bomber jacket with a girlie dress for a sweet-cum-sporty ensemble.
>> In H&M's Summer 2012 collection — modeled by Frida Gustavsson — '50s sporty gets a hint of modern pinup appeal. There's even a nice dose of colorblock and a pretty pink peplum thrown in for good measure. But our favorite pieces? The high-shine track jackets that just scream Greased Lightning-cool. Click through to see the entire lookbook, photographed by Andreas Sjödin, here.
Take a look at more looks from H&M's Spring '12 collection, showing more colors, prints, and pretty silhouettes for us to look forward to come warmer weather. Taking a '70s-inspired 'laxed perspective on dressing, the brand paired wide-leg trousers with louche tees, floral blouses with classic black trousers, and flared jeans with silky tops worn by Liya Kebede. Spring might be a while away, but that shouldn't stop you from checking out the latest sunny-weather ensembles from H&M — just click through the slideshow now.