>> Gareth Pugh never fails to surprise with his runway shows, and for Fall 2009, he pulled the rug out from under editors by showing them an eight-minute video when they came expecting a runway show. He's not the first — in recent seasons, Stefano Pilati, Viktor & Rolf, and the good people at Halston have all dabbled in the format — but using a video in place of a runway is polarizing, since it makes it harder to get a good look at the clothes. Natasa Vojnovic marches, writhes, and dances to demonic music in the mostly black-and-white film — which features one striking scene with her birthing herself from a bronze pod jacket. When interviewed on his choice, Gareth explained that he finds sending a girl walking up and down the catwalk "a little half-assed, for lack of a better word. It's a well-trodden formula and I think it's time for a change." And how appropriate that the first clear picture of the collection comes courtesy of Natasa, who walked away from the show in a Fall 2009 Pugh cape.
>> THE MODELIZER —So perfect since we were talking about her return earlier: Olivier Zahm just posted a video of Terry Richardson shooting Natasa Vojnovic for the new Purple Fashion — the one with DVF in wig coat on the cover — and it is like something out of a movie — she crawls across the floor, dances around, twirls, and then walks off the set; amazing. [Purple Diary]
>> New York Fashion Week is known as the springboard for new faces every season, but for Fall 2009, it's become the springboard for comebacks — especially with models right around the 30-year-old mark. This morning, Frankie Rayder (34), who hasn't hit a catwalk since the Fall 2004 with the exception of Spring 2009 Givenchy, walked Michael Kors. The runways of Preen, Rodarte, Alexander Wang, and Marc Jacobs have been especially overrun with these mainly late-'90s, early-00's faces — from those who have hovered in and out the past few seasons: Anne Catherine Lacroix (29), Natasa Vojnovic (29), Caroline Ribeiro (29), Jamie Bochert (28), Christina Kruse (34), Carmen Kass (30), Colette Pechekhonova (28), Hannelore Knuts (31); to those who have exited the runway for a while — Tasha Tilberg (29), Kirsten Owen (38), Trish Goff (32) — all are booking some of the most coveted spots this season. Kors, Behnaz Sarafpour, Staerk, VPL, and Diane von Furstenberg are feeling it too — the mature woman is back in New York.
>> The line to get into the Roseland Ballroom, where Alexander Wang showed his Fall 2009 collection, went down the entire block and around the corner — it stayed this way for a good half an hour or so after the show was scheduled to start . . . This season brought in the attendance of Alex's first big celebrity front row — Sarah Jessica Parker; also in attendance were Diane von Furstenberg, Patrick Robinson, and Philip Green of Topshop, the latter sparking some questions. Green said Anna Wintour had just suggested that he come check the show out . . . Wang's obsession with Hooters continues — they provided the backstage catering . . . Alex wrote a sign backstage for the models promising "tequila shots for those who don't fall!!!" . . . Fur was worked into his collection for the first time . . . Anna Wintour brought Bee Shaffer along for the first time (lots of firsts); usually she just comes to Proenza Schouler and Marc Jacobs. Does that mean Alex has moved up into Proenza and Marc territory in Anna's eyes? . . . Among the model cast were a few '90s and early '00s faces — Trish Goff (who's also supposed to walk Preen tomorrow), Tasha Tilberg, Natasa Vojnovic, Christina Kruse, and Hannelore Knuts — runway comebacks in the works?
»Cathy Horyn thought this couture season was "a little weak" [On the Runway]
»Contrary to previous reports, the July Vogue Italia won't be out until Friday in Italy, next week elsewhere [Fashionista]
»Rag & Bone, in sync: Marcus Wainwright and David Neville had sons just a week apart from one another [The Fashion Informer]
»First looks at Iselin Steiro and Natasa Vojnovic for Mulberry, Abbey Lee Kershaw and Agnete Hegelund for Calvin Klein Jeans, Raquel Zimmermann for Fendi, and Kim Noorda for Bottega Veneta [TFS, TFS, DNA Models, DNA Models]
»Rei Kawakubo has designed a red, pie-shaped shop concept that will house her Comme des Garcons for H&M collection when it comes out in early November; She also chose Peter Lindbergh to photograph Missy Rayder and others for the campaign [WWD]
»Harper's Bazaar brought a cadre of four staffers to couture, while Kate Lanphear is representing Elle alone [FWD]
»Natasa Vojnovic has gone blonde (NSFW) [Supreme Being]
»Hye Rim Park did recently get married; Vogue Korea has a photo feature story [TFS]
»LVMH won a counterfeit lawsuit against eBay, so the auction site has to cough up $63.2 million [The Cut]