The latest designer partnership to make the news isn't a mass market effort.
The latest designer partnership to make the news isn't a mass market effort. Instead, Rei Kawakubo has channeled what she calls an "immense respect for Hermès' tradition and artisanal know-how" into two capsule collections of carrés, the French company's iconic silk scarves.
"During this joint project, rather than being guided by the idea of the scarf as it is worn, I became interested instead in the beautiful 'artworks' that the designs on Hermès carrés represent, and I sought to change them by adding elements," Kawakubo said. "By combining them with abstract images, we have transformed the carré and created a unique object."
Both collections, one featuring black and white designs and one with colorful geometric patterns, will be available in February. The five black and white scarves will retail for €380 (or $493 at current exchange) at the Comme des Garcons stores in the Aoyama neighborhood of Tokyo, and in New York and Paris. Six color scarves will range from €380 to €1,600 (about $2,076) at the Dover Street Markets in London and Tokyo.
Kawakubo is noted for a number of high-profile collaborations with brands like H&M and Louis Vuitton, but an Hermès product partnership is harder to come by. Perhaps that's changing, though: news also broke today that Hermès is lending one of its scarf designs to the French postal service's annual Valentine's Day stamp collection.
Related: A Look Back at Rei Kawakubo's Comme des Garcons
br> Photo courtesy of Comme des Garcons