Yves Saint Laurent

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Arizona Muse has added her voice to the chorus of people who support changing the name of Yves Saint Laurent to Saint Laurent Paris.

"People who aren't in the fashion world might not know that a new designer has joined the brand, so this is a clear way of signifying that there's been a big change," Muse said in an interview. "It's the sort of thing everyone will notice, not just fashion people."

Karl Lagerfeld has also thrown his support behind the change, saying, "Paris needs some new things, some stimulation . . . I think it's interesting and it's important. Something fresh was needed."

And while other industry giants like Pierre Bergé and Betty Catroux have also backed the shift, reaction among the public has been mixed. When Saint Laurent Paris unveiled the new logo on its Facebook page this week, one fan of the brand decried it as "an act of disrespect."

Hedi Slimane, who was appointed the brand's creative director in March, announced the change in June, emphasizing that the iconic YSL logo will be preserved for use on some products. The new name should be fully integrated into the company's brand messaging by September, when Slimane stages his first show for Saint Laurent Paris.

Photo: Arizona Muse photographed by Inez van Lamsweerde and Vinoodh Matadin for Yves Saint Laurent's Spring 2011 campaign.

The brand once known as Yves Saint Laurent revealed its new Saint Laurent Paris logo online over the weekend. Said logo — affixed to a black box resting on a marble surface in the photo above — is presented in capital letters. The image was posted to the brand's official Facebook page on Saturday, and while some commenters were supportive of the change, many others decried it as a bad move. One fan called it "an act of disrespect."

Hedi Slimane, who took over as creative director of the house in March, announced last month that he would change the name of the ready-to-wear collection to Saint Laurent Paris. The shift was billed as an attempt to "return to the fundamentals of YSL." When Saint Laurent moved into ready-to-wear in 1966, he called the operation Saint Laurent Rive Gauche.

The new branding will not replace the iconic YSL logo, which will still be applied to some of the house's products.

Hedi Slimane says that restarting the couture collection at Saint Laurent Paris — which hasn't been shown since the house's founder Yves Saint Laurent retired in 2002 — is within the realm of possibility.

"Haute couture is a legitimate subject for Yves Saint Laurent and could resume one day," Slimane said in an interview for the August issue of Vogue Paris. "The priority today is to revamp and redeploy the luxury ready-to-wear."

Slimane, who had never designed women's clothing before he created the Resort 2013 collection for Saint Laurent Paris, says he'll accomplish this redeployment through his vision of the Saint Laurent woman. "I approach this via a wardrobe codified to the extreme, almost ritualistic," he said.

From Chanel's Resort 2013 show to all the romantic editorials that have been staged there, the Palace of Versailles is having a moment. And now, Le Grand Divertissement à Versailles — the 1973 fashion face-off between five American designers and five French couturiers — is the subject of the new film Versailles '73: American Runway Revolution.

The event was staged by Eleanor Lambert, creator of Vanity Fair's International Best Dressed List, who invited Halston, Oscar de la Renta, Bill Blass, Anne Klein, and Stephen Burrows to represent America. The French team included Yves Saint Laurent, Dior's Marc Bohan, Hubert de Givenchy, Pierre Cardin, and Emanuel Ungaro.

Director Riley Draper said she created the film, which will premiere during New York Fashion Week in September, to remember an evening that had a profound impact on the American fashion and modeling industries.

Riley's research found that the American designers took their positions as underdogs very seriously. "When you look at the documents, they were like, 'We're going to war,'" she said. That may explain their groundbreaking decision to cast black models for their portion of the show.

"To actually have an exhibition with 12 African-American models at one time, in one show, in a palace in France, representing the United States and representing our fashion industry, is legendary — it's historical," said Riley.

The documentary features interviews with some of those models, including Pat Cleveland and Alva Chinn, as well as former Vogue editor Grace Mirabella and several fashion historians. Cameron Silver of the vintage store Decades narrates the film, which Riley screened at the Cannes Film Festival earlier this year. She'll also screen the film in Los Angeles and Atlanta before bringing it to New York City. A glimpse of the film in the trailer below.

Yves Saint Laurent — or Saint Laurent Paris, rather — has been presenting Hedi Slimane's Resort 2013 collection to buyers since late June, and so far, the people who have seen the garments called them "very tailored and sharp." The collection is also said to be said to be "significantly more expensive than Stefano Pilati's era."

So, what's offered? There are reportedly "lots of silky, girly tops" as well as plenty of pinstripes, skinny jeans, hot pants, tuxedos, and cigarette pants. Colors range from black, white, and gray to red and fuschia, with sequins and animal prints, as well. Initial feedback to the collection was said to be "resoundingly positive."

Nevertheless, the house is definitely keeping Slimane's first two collections under wraps. In May, the house decided not to show women's Resort 2013 and men's Spring 2013 to the press so that the designer would be free to make his first big fashion statement for the house with his women's Spring 2013 collection during Paris Fashion Week. Buyers were also not allowed to take pictures during the Resort presentation, and the house didn't provide anyone with lookbooks.

On Thursday, WWD released some artistic renderings of the collection, but YSL was quick to point out that the drawings, which were penned by noted fashion illustrator Steven Stipelman, are not official representations of the collection.

"The sketches released in WWD dated July 4, 2012, do not represent YSL Cruise '13 Collection and obviously were not designed by Hedi Slimane," the brand tweeted . WWD has since removed the illustrations.

Find a look at Steven Stipelman's Saint Laurent Paris Resort 2013 illustrations, here.

— Additional reporting by Christina Pérez

Those stories and more in our daily news roundup.

• Jean Paul Gaultier's third edition of his special bottles for Diet Coke makes the bottle look as though it's wearing a corset made of tattoos. [Styleite]
  

• Anne Vyalitsyna has landed her second film role, securing a spot in the upcoming film Lullaby alongside Amy Adams, Jennifer Hudson, Terrence Howard, and Garrett Hedlund. Vyalitsyna will also star in next year's A Good Day to Die Hard. [Modelinia]
  

• After a three-year absence from the industry, designer Veronique Branquinho will relaunch her eponymous label in partnership with the Italian clothing manufacturer Gibò this September. "Before, I had an independent company. I was responsible for everything," she said. "In this new situation, it feels so comfortable, because I'm only busy with the creative part." [WWD]
  

• Former Yves Saint Laurent muse Betty Catroux says she, like Pierre Bergé, supports all the changes Hedi Slimane is making at the venerable brand. "All Hedi's decisions are brilliant and it is so clever of him to work in Los Angeles — in peace, away from everything, under the sun," she said. [The Cut]
  

• Tory Burch is expanding her brand's reach with a fragrance that will launch in September. She also wants to create clothing for yoga, tennis, and golf, and envisions a home collection in the future. [Elle]

Pierre Bergé, cofounder of Yves Saint Laurent, said he supports Hedi Slimane changing the name of the brand to Saint Laurent Paris.

The move, which the house announced yesterday, is designed to bring the house back to its roots as a pioneer of ready-to-wear, and that makes Bergé "very happy."

"Anything that makes the house more Saint Laurent is welcome," he said. "I am happy that Stefano Pilati is gone, just as I was happy when Tom Ford left."

Slimane will preserve the house's iconic YSL logo for institutional purposes but will employ the graphic elements and fonts Saint Laurent used when he launched his ready-to-wear line Saint Laurent Rive Gauche in 1966. Slimane will also design his collections in Los Angeles instead of in Paris — and Bergé doesn't have a problem with that either.

"The creative studio is in a designer's head, it resides within the person," he said. "Hedi lives in Los Angeles. He should be left to do fashion in a city he likes."

Photo: Pierre Bergé attends the investiture of French President Francois Hollande.