ad campaign

Florals? For Spring? Absolutely. In Moda Operandi's Spring 2013 campaign, Karlie Kloss dons some of the season's prettiest flowery pieces, from an array of designers that includes Thom Browne, Rodarte, Suno, and Katie Ermilio, among others.

But photographer Cedric Buchet's dramatic campaign, which is called "La Vie en Rose," doesn't simply feature the flowers on the clothing. Instead, a number of blooms were digitally superimposed over the photos to create a buoyant visual effect. Some of the flowers float over Kloss's lithe figure, while others simply fill whatever room she's in.

A look at the campaign here in the gallery.

No makeup, no stylist, no professional photographer: that's the beauty of Rag & Bone's DIY Project, which recently enlisted Jourdan Dunn to shoot pictures of herself wearing the brand's jeans.

Armed with a digital camera, Dunn nodded to Rag & Bone's British roots and American spirit by taking some of the pictures in London and others in New York. Several shots prominently feature Dunn's backside, which she attributes to some of her cheeky friends.

"I had just moved into my new apartment in London and was hanging artwork that I'd recently purchased and, as I'm not the most handy person in the world, the process was really amusing," she said. "My friends kept telling me how great my bum looked in my Rag & Bone jeans so I put on a show."

Dunn joins a long list of models who have photographed themselves for the DIY Project, including Miranda Kerr, Karolina Kurkova, Candice Swanepoel, and Hanneli Mustaparta. A look at Dunn's self-portraits for the Fall 2012 campaign here, in the gallery.

Photos via Rag & Bone.

Miu Miu tapped some of the biggest names in the business to pose for its Resort 2013 ad campaign, which Steven Meisel shot earlier this month on the first day of New York Fashion Week.

Hilary Rhoda, Caroline Trentini, Jessica Stam, Karen Elson, Sung Hee Kim, Daphne Groeneveld, and Candice Swanepoel showed up for the shoot and donned colorful, floral-printed and slightly '60s Miu Miu Resort collection for the occasion. The setting for the shoot is just as colorful and decorative as the clothing and accessories themselves. A look at it all here in the gallery.

Photos Courtesy of Miu Miu

"Buy a fake Cartier, get a genuine criminal record" — that's the warning one of France's new anticounterfeiting ads will send when it's displayed at airports this Summer.

In addition to Cartier, six other luxury brands (Chanel, Christian Dior, Lacoste, Longchamp, Louis Vuitton, and Van Cleef & Arpels) created visuals for the campaign, which is backed by the French luxury goods association Comitè Colbert and the French National Anti-Counterfeiting Committee, or CNAC. The ads will be installed at 18 of France's busiest airports to warn tourists of the dangers of buying replica luxury goods.

France counts possession of fake designer goods as a criminal offense, and owning a knockoff Dior bag can be punished by fines of up to €300,000 (just over $300,000 at current exchange) or a three-year prison sentence. Despite these harsh punishments, counterfeiting still costs French luxury houses $7.5 billion in lost revenue every year.

"Every time you buy a fake Lacoste, a fake Longchamp, a fake Chanel, you are shooting yourself in the foot on the values you hold dear," said Dior CEO Sidney Toledano.

Take a look at two of the ads here in the gallery.

In our recent Balenciaga poll, the majority of Fab readers said they weren't really into a campaign where Gisele isn't sexy — but now, we have the full ad campaign to show you. It was shot by Steven Meisel, both in a studio and on location in a forest. The androgynous trend is in full swing here, helped along by Marie-Amélie Sauvé's styling. Click the slideshow to see the full campaign.