ad campaigns

Shirtless

A Salute to David Beckham's Other Career: Underwear Modeling!

It's the end of an era: David Beckham has announced that he will retire from soccer at the end of this season.

It's the end of an era: David Beckham has announced that he will retire from soccer at the end of this season. While he may have made a name for himself (taking his shirt off) on the field as one of the sports' most iconic athletes, he has also become famous for one other thing: his sizzling underwear ads. Judging from his iconic spreads for Emporio Armani in 2009 and his most recent campaign for his line of bodywear for H&M, we can only hope this job is one that the sexy footballer won't soon retire from.

ad campaigns

We Can't Stop Staring at Jennifer Lawrence's Miss Dior Ad Campaign

Jennifer Lawrence's Miss Dior ad campaign was just released by Dior, and it's safe to say the results are nothing short of breathtaking.

Jennifer Lawrence's Miss Dior ad campaign was just released by Dior, and it's safe to say the results are nothing short of breathtaking. Shot by Willy Vanderperre and styled by Olivier Rizzo, the Oscar-nominated actress is pictured wearing a sleek array of pieces — netted veils, chic black-and-white suit sets, and gorgeous gowns — from the label's Spring collection designed by Raf Simons. While it might be hard to peel your eyes away from Lawrence, the new Miss Dior collection is just as captivating, showcasing the brand's classic quilted leather bags swathed in refreshing lemon yellow, cobalt blue, and blush pink hues. Want to see more? Click for more photos of Jennifer Lawrence showing off the latest Miss Dior right now.

Coco Rocha

Despite Evidence to the Contrary, Coco Rocha Does Not Consider Herself a Supermodel

She may have graced countless covers, editorials, and major campaigns, but Coco Rocha says that doesn't mean she's a supermodel.
Coco Rocha Editorials, Covers, and Campaigns | Pictures

She may have graced countless covers, editorials, and major campaigns, but Coco Rocha says that doesn't mean she's a supermodel.

"I cannot ever call myself a supermodel. That was an era in time — when Naomi worked — and those girls owned the industry," Rocha explained in a recent interview with Time. "Nowadays, you do one cover and if it gets a lot of hype, you're considered a supermodel."

But even if she doesn't consider herself in the same league as Cindy Crawford, Linda Evangelista, Helena Christensen, and Naomi Campbell — her cojudge in the upcoming modeling-contest TV show The Face — Rocha has definitely succeeded in building her brand the modern way. "For any model who starts today, they have to go with the flow of here and now — for me, it was embracing social media." And boy, has she. The "nonsupermodel" currently has over 462,000 Twitter followers — and counting.

For that reason — and despite her protests — we can't help but feel that Rocha is definitely a supermodel for this day and age. A look at all the gorgeous images that prove it, in the slideshow.
Photo at left: Getty

ad campaigns

The Spring '13 Campaign Trail Heats Up With Jason Wu, McQ, and More

There's no time like the present (by this, we mean, the 16-degree NYC weather right now) to put reality on hold, and dive head first into the latest batch of Spring '13 ads.

There's no time like the present (by this, we mean, the 16-degree NYC weather right now) to put reality on hold, and dive head first into the latest batch of Spring '13 ads. One look at Just Cavalli's beachside jaunt, complete with bright prints and beautiful people, and you'll agree with us. Add to the mix Jason Wu's sexier — consider this a nod to the red-hot — Stephanie Seymour spread, Laetitia Casta's au naturel snaps for Reed Krakoff, and one seriously sweet (read: dripping in honey) Alexander McQueen campaign. Yes, it's one thing to watch the looks come down the runway, but these campaigns offer something a little more whimsical, and we can hardly think of a better Winter escape (the kind you don't even have to leave the house for). With Etro, Maje, Nina Ricci, 3.1 Phillip Lim, and Alexander Wang newly added, there's even more Spring '13 fodder for you to feast your eyes on. Just keep clicking.

Additional reporting by Robert Khederian

Source: Nina Ricci, Maje, Reed Krakoff, and Just Cavalli

Prada

All the Resort 2013 Ad Campaigns, So Far

After presenting the Resort 2013 collection at Versailles, it's only fitting that Chanel should expand on the theme with an ad campaign that channels the chateau's most famous resident: Marie Antoinette.
Resort 2013 Fashion Ad Campaigns | Chanel, Prada, Miu Miu

After presenting the Resort 2013 collection at Versailles, it's only fitting that Chanel should expand on the theme with an ad campaign that channels the chateau's most famous resident: Marie Antoinette. Dressed in decadent layers of ruffled pastels and styled with the requisite courtesan makeup and big hair, Cara Delevingne plays the ill-fated queen with plenty of pomp and sass — and we think it all comes together quite nicely. Click through to see the entire Karl Lagerfeld-lensed campaign, plus all the recently released Resort ads — including Miu Miu's supermodel-packed outing — here, in our ever-growing campaign gallery.


Photo courtesy of Roberto Cavalli

Holiday

Chanel Iman's Blond Holiday

If any model has proven her mass appeal this Fall, it's Chanel Iman.
Chanel Iman Forever 21 Holiday 2012 | Pictures

If any model has proven her mass appeal this Fall, it's Chanel Iman. After starring in the Fall 2012 campaigns for Saks Fifth Avenue, The Shops at Target, and Amazon.com, she's ending the year with Forever 21's Holiday campaign. In the images, shot by Dean Isidro, Iman makes the brand's sequined cocktail dresses and studded pieces shine — aided in some images by a blond wig. It's a trend we've seen throughout the industry this year: Miranda Kerr donned a flaxen bob for the October issue of Vogue Italia, Kate Moss sports a platinum crop on the December cover of Vanity Fair, and all the models who walked in Alexander McQueen's Fall 2012 show wore platinum wigs as well.

Prada

Sasha Pivovarova Stars in Prada's Resort 2013 Ad Campaign

Sasha Pivovarova is now officially a working mother.
Prada Resort 2013 | Pictures

Sasha Pivovarova is now officially a working mother. The model stars in Prada's Resort 2013 campaign, her first job since delivering her daughter, Mia, in May. Steven Meisel shot the ads in New York City last month, showcasing pieces of the sporty collection against a sleek white and metallic background. A look at the images from the campaign here in the gallery.

Photos courtesy of Prada.

Ralph Lauren

Happy Birthday, Ralph Lauren — a Look at the Brand's Iconic Ad Campaigns

Ralph Lauren has one of the most inspiring stories in the fashion industry.
Ralph Lauren Campaign Ads

Ralph Lauren has one of the most inspiring stories in the fashion industry. The designer, who grew up in the Bronx, started off his fashion adventure at an early age first working as a tie salesman at Brooks Brothers. In 1967, Lauren launched his own line of ties, then followed up with a complete menswear collection the year after. A few years after, Lauren introduced the world to his now iconic polo shirt with its signature horse rider emblem. Fast forward to present time, and the designer has since swept the world with his classic, effortless, beautiful American designs. In honor of Ralph Lauren's 73rd birthday, we compiled some of the brand's amazing ad campaigns — most of which were shot by Bruce Weber — showing us what true Americana really is. Just click the slideshow to see all of the iconic moments.

Fall Fashion

Amy, Get Your Gun! Amy Adams Plays Quirky Cowgirl For Band of Outsiders

What better way to show off Boy.
Amy Adams For Boy by Band of Outsiders

What better way to show off Boy. by Band of Outsiders' prairie-inspired Fall collection than with Amy Adams playing an irreverent cowgirl? Following in the footsteps of the label's other campaign darlings, like Michelle Williams and Kirsten Dunst, Adams channels Outsiders' quirky-cool for the Fall Polaroid shots, shooting off toy guns, playing gymnast, and drinking from a flask, all, of course, while showing off the pretty, Western-inspired prairie dresses and menswear-style suiting. It's not the Amy Adams we remember from Enchanted, but we kind of love the way she can improvise with a jungle gym and a herd of buffalo. Click on to see Amy work the lens for Scott Sternberg's latest Boy. by Band of Outsiders campaign, and be sure to click over to Boy. by Band of Outsiders' blog to see every snap.