>> Scott Sternberg Debuting Lower-Priced Women's Line in September —Prices for Scott Sternberg's coveted menswear-inspired women's line, Boy., currently hover in the range of $135 for a tee to $1,750 for a boyfriend blazer. In March, Sternberg told the Wall Street Journal he was working on a second women's line, girl., which would be less expensive and with a more feminine bent. It sounds like girl. will be shown during New York Fashion Week — The Business of Fashion reports that the line will make its debut in September. [BOF]
Scott Sternberg on the Power of Living in LA and the Expansion of His Women's Collection
Scott Sternberg left his job as a Hollywood talent agent to start Band of Outsiders seven years ago, and in 2007 launched Boy., his menswear-inspired women's collection. The 35-year-old LA-based designer has no plans to stop growing — he aims to increase his business from $12 million to $40 million over the next few years through expanding Boy. (from two collections per year to four) and launching girl., a lower-priced, more feminine line.
Despite his fast rise through the fashion ranks (in 2009 he tied with Calvin Klein's Italo Zucchelli for the CFDA menswear designer of the year award), Sternberg is happy to skip out on New York's fashion scene in favor of living in Los Angeles, where he keeps out of the fray:
"If I was here in New York in this mix influenced by the same thing all these people are influenced by, the edge would be gone," he told the WSJ. "This [LA] bubble is vital to being able to do something that is not informed by fashion."
See the fall 2010 Band of Outsiders/Boy. collection images here.
Source: Getty
New York Fashion Week: Band of Outsiders Fall 2010
Fashion in 50 Seconds 02/10/10 Lady Gaga and Cyndi Lauper For MAC, Oscar de la Renta Beauty
Lady Gaga and Cyndi Lauper become spokeswomen for the MAC AIDS fund, celebrate at Lucky Chang's in Manhattan.
Marc Jacobs filed a copyright infringement complaint against Ed Hardy's quilted tote with stitched block print, which bears resemblance to a Marc by Marc Jacobs bag—save for the Ed Hardy tattoo-print fish splashed on the side.
Tom Ford on what separates his fashion imagery from his directorial debut: "My fashion career has been very much about full frontal male and female nudity and sex. For me, A Single Man is about love and romance, and had there been a need for that kind of nudity, then sure - but there wasn't."
Oscar de la Renta might be working on a beauty deal to expand his brand into skin care and color cosmetics.
Leslie Mann appears in Scott Sternberg's spring 2010 look book as "cougar with two younger dudes."
Optimism continues to grow with luxury retail executives, as the focus turns towards luring back aspirational shoppers.
Scott Sternberg's Spring 2010 Polaroid Lookbook Captures Leslie Mann as a "Cougar with Two Younger Dudes"
>> Scott Sternberg definitely has a thing for Polaroid — every season, he has a different actress (Michelle Williams, Marisa Tomei) don his clothes and tell a story through a series of faded photos. Even his show invite this season depicts all of the necessary who, where, when information via a Polaroid picture.
For his Spring 2010 lookbook, he tells Style.com, “I thought it would be kind of hilarious to pair a cougar with two younger dudes and see what kind of story would come out of it.” Thus, you have Leslie Mann gallivanting on a boat in Marina del Rey, California with Dave Franco (James's little brother) and Community's Donald Glover.
New York Fashion Week: Band of Outsiders/Boy Spring 2010
Alexander Wang, Gareth Pugh, and More Are Scooping Up Chance to Show at MAC and Milk's Free New York Fashion Week Venue
>> Soon after Maybelline announced it would be be taking over from five-year Bryant Park cosmetics sponsor MAC, MAC — presumedly, as New York Times' Eric Wilson put it, tired of having to share "a rather circuslike stage with other sponsors who were competing for attention, sometimes including makers of doughnuts, cameras, toilets and Big Macs" — announced that it would be producing the tentatively-titled MAC and Milk Fashion Week with Milk Studios at the same time as the traditional New York Fashion Week.
The event can be seen as either a complement or a competitor to Mercedes-Benz Fashion Week, but on the record, anyway, there seem to be no hard feelings. Milk Studios founder Mazdack Rassi says of the initiative: "This week is not an alternative show space, it's a way of cultivating designers and helping them come up with new ways of selling their clothes." And Zach Eichman, a VP of IMG Fashion, which produces the shows at Bryant Park, told the New York Times last week the company welcomed the MAC and Milk event and that bus service between shows would be available when possible. “We can’t do every show in the tents. We hope they will be successful.”
And the 2009 CFDA Winners Are . . .
As expected, the 2009 CFDA awards ceremony brought out a bevy of dazzling models, designers, and celebrities — make sure to vote on our love it or hate it polls! While most came to party, others eagerly awaited the announcement of this year's winners. Let's see who took home the cake . . .

(L-R: Alexander Wang, Kate and Laura Mulleavy of Rodarte, and Jack McCollough and Lazaro Hernandez of Proenza Schouler)
- Womenswear Designer of the Year: Kate and Laura Mulleavy, Rodarte
- Menswear Designer of the Year: Tie between Italo Zucchelli, Calvin Klein Collection, and Scott Sternberg, Band of Outsiders
- Accessories Designer of the Year: Jack McCollough and Lazaro Hernandez, Proenza Schouler
- Swarovski Award for Womenswear: Alexander Wang
- Swarovski Award for Menswear: Tim Hamilton
- Swarovski Accessories Award: Justin Giunta, Subversive Jewelry
- International Award: Marc Jacobs
To see the rest of the winners, read more
New York Fashion Week: Band Of Outsiders/Boy Fall 2009
Boy and Band of Outsiders Fall 2009 Full of Insiders
>> After two seasons of videos, Scott Sternberg decided to take his Boy and Band of Outsiders show live, creating tableaux vivants of models in classroom, by a lamppost, resting on a park bench, or reading a book on a bed — "I want to use the groupings, or vignettes, to create microcosms within this vast space." Props to the man for being one of the first, if not the first this week to rent a space big enough to hold his presentation and all the guests invited comfortably. Kanye West hit up this show too, and Jason Wu, who shares the same stylist with Sternberg, Tina Chai.
The sportwear label clearly has some major fans — Meredith Melling Burke was running around, camera out — which I've never seen her do — and got up close and personal with the brightly-colored, ankle-tied high heel bowling shoes that Boy collaborated with Manolo Blahnik on; they did look outstanding against the contrasting tights with color-tipped toes.
*image: source




