jessica simpson swim

Jessica Simpson is one busy girl. Following the recent announcement of adding an intimates collection to her repertoire, the celebrity designer, in conjunction with G-III Apparel Group Ltd., will be adding dresses to her Jessica Simpson retail brand.

"I'm extremely excited to be expanding into the dress market. I plan on creating beautiful dresses in distinctive fabrics and silhouettes that are reflective of my personal style and offer something special to the marketplace," said Simpson.

Price points for the dresses are still to be determined but are expected to be in line with Simpson's current offerings of handbags, footwear, swimwear, outerwear, eyewear, and jewelry. The first selection of frocks are set for a soft launch in Spring 2009, with a more complete collection available in stores in Fall 2009.

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Hot, hot, hot - that's all I can say about Jessica Simpson's 2008 Swim collection. And would you expect anything less from the hottie herself?

A bit of print overload - there's something for everyone. From flirty polka dots to nautical stripes to a humble paisley and refreshing geometric print, these suits had personality. As for the cuts, it was a circus of skimpy strings, sexy bandeaus, sporty ruched numbers and some super sexy cut-out one pieces (my personal faves). The fun accessories: cowboy hats, head scarves, tousled curls, and biggie sunnies all added sass; oh, and the signature cowboy boots too. I definitely saw some of all-American Jessica in this collection - maybe she's found her true calling!

To see more of Jessica's swim collection, read more