Lerario Beatriz Latest News, Photos and Videos

Photos From 2010 Spring Lerario Beatriz Collection

sneak peek Nov 25, 2009

Sneak Peek! Lerario Beatriz, Spring '10

In another life, I would have been a forest nymph roaming the earth in an array of floaty chiffon, glittery eyes, and diaphanous wings.

by POPSUGAR Fashion

In another life, I would have been a forest nymph roaming the earth in an array of floaty chiffon, glittery eyes, and diaphanous wings. Sigh. For now, I'll just daydream in Lerario Beatriz's supernatural Spring '10 collection. For the upcoming season, the Brazilian designer – who's had past stints at Marc Jacobs and TSE — supplied us with an ethereal line inspired by overgrown gardens in the 1900s. Her soft patterns and hues of gray, apricot, mauve, and emerald green convey the ultimate serene setting. The floaty, feminine silhouettes are so flattering, and I'm smitten with her handmade embellishments. A magical, modern fairytale.

To see more from Lerario's Spring line, read more

lerario beatriz Jun 19, 2009

Look Book Love: Lerario Beatriz Resort '10

I first spotlighted Brazilian designer Lerario Beatriz in 2007, but she's grown immensely since starting her company in 2005.

by POPSUGAR Fashion

I first spotlighted Brazilian designer Lerario Beatriz in 2007, but she's grown immensely since starting her company in 2005. Seeing as how we're in the middle of chic cruise season, it's fitting for me to bring you her Cruise '10 look book. It's romantic and gorgeously simple, with interesting details. Unlike some resort lines, you won't find lots of colors here, but you will find cuts that are undoubtedly fashion-forward. You can tell Beatriz is serious about her fashion and fashion is serious about her.

View 10 Photos

Love It or Hate It Sep 07, 2007

Love It or Hate It? Dolled Up at Lerario Beatriz

At yesterday's Lerario Beatriz presentation, models had winged eyeliner and curly, braided buns.

by POPSUGAR Beauty

At yesterday's Lerario Beatriz presentation, models had winged eyeliner and curly, braided buns. I think they looked like little dolls. What do you think of it?

Designer Spotlight Jan 19, 2007

Designer Spotlight: Lerario Beatriz

Here is one PYT (pretty young thing) making her mark on the world of fashion.

by POPSUGAR Fashion

Here is one PYT (pretty young thing) making her mark on the world of fashion. And I mean world. Brazilian designer Ana Beatriz Lerario arrived in New York knowing she wanted to open a store. After taking classes at Parsons and The Fashion Institute of Technology she landed an internship at Marc Jacobs - lucky much? She worked there for four years and as she dreamed, opened a store called Fiftytwo Showroom where she exhibits fellow designers like Reyes and Richard Chai.

She launched her own collection, Lerario Beatriz, in August 2005. It is characterized by simple designs embellished by exquisite and unique detailing including dresses adorned with handmade buttons and precious craftiwork. With this approach she creates ready-to-wear clothing with couture touches that is both approachable and consummately wearable. All the pieces are produced in Brazil and Lerario claims "the look is somewhere between romantic and edgy."

To see more of her clothes, read more