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museum of contemporary art

Watch Natalie Portman and Michelle Williams Fight Over Perfume 2011-03-02 11:00:00
Michelle Williams

Michelle Williams and Natalie Portman Get Greedy for Perfume

Want to see Natalie Portman and Michelle Williams kick, shake, and trip one another over a bottle of perfume?
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Want to see Natalie Portman and Michelle Williams kick, shake, and trip one another over a bottle of perfume? Then the Los Angeles Museum of Contemporary Art has just the "commercial" for you. Right now on their blog Curve, the LA MOCA is showing artist Francesco Vezzoli's minute-long spot for fictional perfume Greed.

The short film takes license with many of the conventions of beauty advertising and makes light of the way we're sold products. It's a funny piece, and especially interesting now that Natalie is starring in the new Miss Dior Chérie fragrance commercial, which actually does have many of the genre's trappings. To see Michelle and Natalie go perfumaniacal, check out the video below.

On Our Radar: Murakami-Vuitton Blend Lines Between Culture and Commerce
Louis Vuitton

On Our Radar: Murakami-Vuitton Blend Lines Between Culture and Commerce

The Museum of Contemporary Art in Los Angeles currently houses a Murakami exhibition featuring more than 90 works by the artist, Takashi Murakami.
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The Museum of Contemporary Art in Los Angeles currently houses a Murakami exhibition featuring more than 90 works by the artist, Takashi Murakami. Art exhibitions are nothing new at MOCA, but what is novel in this case is a Murakami-Louis Vuitton luxury store amid the exhibition. Translation: museum goers can and have purchased Vuitton-Murakami handbags while checking out art.

While some argue that this first-ever boutique-cum-exhibition erodes the line between culture and commerce, others, like designer Marc Jacobs, see it in a more positive light. Hear Marc Jacobs and Murakami talk about the exhibition and find out more information; the exhibit ends February 11. What do you make of all this? Do you agree with the melding of art and shopping?