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Fashion and Advertising: Provocative Is an Understatement

Sex sells. We know it, fashion conglomerates know it.

Sex sells. We know it, fashion conglomerates know it. But some companies take that notion a step (or two, or three) too far.

There are provocative ads and then there are provocative ads, like Emanuel Ungaro's super steamy one (left). A handful of advertising campaigns from the '90s and early 2000s will make your jaw drop like they did mine. Still, they make you want to keep staring. I certainly don't live in a bubble, but there's still something mind-boggling about aggressively seductive ads. They make me feel like a kid who accidentally walked in on her parents' love-making session (gross!).

Take a lookie and let me know how these make you feel. Warning: These ads are NSFW.

To see some overly provocative fashion ads, read more

Look of the Day

Look of the Day: Showing off "Gifts"

cricci sounds like she has the same dilemma I have: going out to shop for gifts and coming back with more "gifts" for herself.

cricci sounds like she has the same dilemma I have: going out to shop for gifts and coming back with more "gifts" for herself. After her shopping spree, she ended up with three gifts for others and eight things for herself! But she might as well show off her new "gifts," because the new vest and booties she bought are Fab!

Here's what she has on:

  • Shirt: Sisley
  • Vest: H&M
  • Jeans: H&M
  • Shoes: Bata

Congrats to cricci!

Everyone else, submit your looks and I might feature you on FabSugar! If you live overseas and have a Fab outfit to share, join the Overseas Fashionistas Group, to submit a Look in this group learn how to post a blog.

Poll

Fab Ad? Sisley Fashion Junkie, 1

UPDATE: I have been informed by Sisley's parent company Benetton that these ads are fake.

UPDATE: I have been informed by Sisley's parent company Benetton that these ads are fake. To see the real Sisley fall ad campaign, please visit Sisley.com. Thanks!

OK hold up. Sisley has gone too far with this ad. I normally like Sisley's racy and daring ads but this is too much - too in your face! The line of poking fun has crossed over into inappropriate. This ad is part of a series and if you look at Fashion Junkie, 2, where the fashion vice is alcohol instead of blow, I think that is as far a fashion junkie as Sisley should have gone.

Back in 2004, Benetton owned Sisley was featured in an article about how in France ultra provocative advertising isn't shocking - which is true for a lot of countries - but the US is tighter lipped about such things. While I appreciate sultry imagery and can laugh at a cheeky message, there is a fine line.

There are a couple more things I'd like to point out here. There is some nippleage on the left model - no big whoop really. And, I wonder if Chase Bank is OK with these models using one of their bank cards as a cutting device. As for the clothes, I like the deep purple dress but I really can't focus on anything but the not-so-subliminal message and the weird look in the model's eye. What do you all think?!

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