Last night, we were treated to a preview of the Alberta Ferretti for Macy's Impulse collection, launching in stores and online on April 17. It was a beautiful setting as models showed off Alberta Ferretti's designs for Macy's in a garden, complete with pretty white love doves. Known for her chic ladylike appeal, Alberta showcased gorgeous printed dresses and maxi gowns perfect for Spring soirees. Read more

Alberta Ferretti kept it simple and sleek for Fall 2012, both in color palette and in silhouette, but "simple" certainly doesn't equate to "boring" here. The plethora of sheer purples, royal blues, and crimson reds told a very rich story — one that we envision a strong, sophisticated, albeit ultra-ladylike style setter won't be able to get enough of come next cold-weather season. More Read more

There was a cinematic kind of drama to the Fall 2012 collection of Philosophy di Alberta Ferretti. First, the elegant setting — Avery Fisher Hall, which is home to New York's Philharmonic Orchestra, was built in the '60s and reflects midcentury form in a warm palette of cream, brass, and wood. Cue the orchestral soundtrack, and finally the models, who came up a weirdly chic escalator and walked Read more

Macy's designer collaborations are still going strong and its latest team-up is sure to leave a lot of fashion girls excited. Up next to design a collection for Macy"s Impulse line is Alberta Ferretti. A favorite amongst the Hollywood red-carpet crowd — her signature designs have been worn by the likes of Eva Mendes, Camilla Belle, Lea Michele, and Drew Barrymore to name a few — Ferretti is Read more

For Spring '12, Alberta Ferretti delivered her signature ultra-feminine aesthetic with a modern twist as models strutted down the runway in sheer cutouts, African-inspired prints, crochet, and beading cut into slinky slip dresses and skirts. "To me, a simple shape and easy way is feminine and modern," said Ferretti. For daywear, the designer offered up a bevy of geometric cutout dresses — made Read more