For the launch of its latest mascara, Bourjois Paris Cosmetics hired a gaggle of leggy, long-lashed, pink-and-black-clad ladies to march around the Bryant Park tents during Fashion Week. The "protesters" are hard to miss, carrying faux picket signs that read: "Yes To Volume, No To Clumps!" The mock demonstration was staged to create a buzz about the company's new Yes To Volume! No to Clumps! Read more