Clothes flew off the shelves and celebs flocked to the Skylight Soho in NYC — the site of last night's Jason Wu For Target launch. The designer's highly-anticipated lower-priced line for Target drew a celebrity crowd of our favorite style-setters, eager to fête Wu's latest line — and try out the collection for themselves. We spotted Jaime King slipping into the label's flirty florals and Read more

We just got our hands on the Jason Wu for Target lookbook, showing the line in its 53-piece entirety. The "gamine chic" collection, inspired by French new-wave films, drops online and in stores on Feb. 5 featuring a range of pieces reflecting girlie nuances with a fresh twist via crisp peplum tops, sweet floral-print dresses, Peter Pan collars, and pleated skirts. Striped colorblocking, sheer Read more

We're just a month away from adding affordable Jason Wu to our wardrobes with the launch of the designer's Target collaboration — that is, if we can get a piece before it hits eBay. At first we could only speculate what it might look like — we suspected Wu's signature femme with girly accents and quintessential charm. Now we're treated to a first look that delivers those essential elements Read more

After releasing a series of hints and clues on Twitter over the weekend, Target has announced Jason Wu as its next designer to create a limited-edition collection. “The exciting thing about this limited-edition collection of affordable womenswear and accessories is that it allows me to reach a wider audience and bring my designs to people who may not have been able to purchase them before,” Read more

Blake Lively was among the starlets who stepped out in NYC last night to celebrate the launch of Jason Wu For Target. She joined the designer on the red carpet, which also hosted Chloë Moretz and Jaime King. French singer Yelle was on hand to entertain the attendees, who snacked on Laduree macarons. Jason later tweeted his appreciation for the turnout. He wrote, "Can I just say having Chloe Read more

Don't get us wrong — we're just as obsessed with Erdem's flirty florals, Rag & Bone's sportier fare, and Jason Wu's romantic pinks as much as the next style setter, but for this round of Spring shopping on a budget, we've pulled a mix of offbeat and preppy pieces from the likes of Zara, Target, and Gap for an easy-on-the-wallet wardrobe update. Even if you're not prone to rocking striped Read more