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Olsenboye Delivers Another Adorable Collection For Spring
The recent JC Penney NYC bash was one helluva party, but it was also a chance at a sneak peek of Olsenboye's fresh Spring crop. Mary-Kate and Ashley Olsen are continuing to serve up youthful, vivacious, and inexpensive pieces, as shown below. Graffiti tees, bouncy skirts, denim jackets, and cool bags are on the horizon.
Link Time!!!
- The Row Spring/Summer 2010 look book — Nitrolicious
- Alber Elbaz art directs for Vogue Brazil December 2009 — Fashionologie
- Zac Posen for Target includes a convertible prom dress — Racked
- Last minute gift ideas: straight from the designers — Lucky
- Nine costume designer prevented Fergie from "flying out" of her corset — The Cut
- Habillées with Mlle. Agnès — Fashionista
- Flaunt magazine shows naked Naomi in "The rape of Africa" — Jezebel
- How to wear black and gray denim — College Fashion
- Stephen Webster announces diffusion line inspired by Aguilera — Stylelist
- byCorpus makes jewelry for Urban Outfitters — Teen Vogue
- Yves Saint Laurent Vanity bowler — Bag Snob
- Feel the holiday plaid with these patterned gift picks! — Refinery 29
- First Look: Olsenboye — NYLON
Olsenboye Available Today, Already on Clearance!
Mary-Kate and Ashley's new line, Olsenboye, dropped at JCPenney stores and jcp.com today. The prices are low to begin with, but a lot is even further on sale. Plaid shirts, casual tees, tie-dye bags, and ruffled shoes are just some pieces the twins dreamed up for their junior fans.
Steve Madden Makes Shoes and Bags For Olsenboye
Steve Madden collaborated on the Elizabeth and James footwear collection, so it's no surprise the brand has teamed up with Mary-Kate and Ashley Olsen's new venture, Olsenboye. The shoe company is set to produce a collection of footwear and accessories that include suede flats, canvas sneakers, slouchy plaid handbags, and small bucket bags. Starting this Friday, Nov.
Mary-Kate and Ashley Olsen Launch Olsenboye For JCPenney
On to the next. The rumors are true: Mary-Kate and Ashley Olsen are launching a juniors line for JCPenney. Olsenboye makes total sense: the sisters began their retailer endeavors in the junior market — it's not to be forgotten.
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Mango and JC Penney Hook Up
JC Penney continues its fashionable roll. Soon after releasing Mary-Kate and Ashley's Olsenboye, it has announced a partnership with Mango. It will be the sole department store retailer of the Barcelona-based fast fashion brand.
Absolutely Fabulous
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- Enter to win Rebecca Minkoff's saucy studded Devote hobo handbag.
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- Master this week's The City and Gossip Girl fashion quizzes — achieve Blair's shimmering getup.
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- We're gearing up for Winter — here are 15 cozy chic sweaters and 10 warm Winter coats you need now.
- Mary-Kate and Ashley Olsen's line for JCPenney, Olsenboye, is already on sale!
- Do you agree with the final Project Runway contenders?
- Dig Daria Werbowy in Fall-esque gear in hay fields.
Absolutely Fabulous
- Kate Moss's Christmas collection is out and sizzling as always.
- See the latest lovely bridal trends at Fall '10 bridal fashion week.
- Nicole Richie is designing a new contemporary line, and she and Victoria Beckham are branching into footwear.
- There's still time to enter to win Rebecca Minkoff's rad rocker bag.
- We're over-the-knee boots obsessed; here are 15 styles you need now.
- Ace this week's The City and Gossip Girl fashion quizzes — get Jenny Humphrey's edgy Queen Bee look.
- Diane Kruger, Jessica Stroup, Jason Wu — need I say more?
- Here is the complete rundown of Jimmy Choo's collection for H&M, piece by piece. Hear what Tamara Mellon has to say about the hot collab.
- As expected, J.Crew's Spring collection is preppy punchy.
- Jessica Szohr and Ed Westwick partied it up for Rag & Bone in LA.
- Mary-Kate and Ashley Olsen revealed their new junior line for JCPenney: Olsenboye.
- Play our front-row fashion week faceoff!
- Take a trip down Leighton Meester's style metamorphosis.
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